Red Robin Announces New Sweet Jim Beam Bacon Swiss Burger

The gourmet burger chain also announces the return of the holiday-time favorite Gingerbread Shake and gift card bonus bucks

GREENWOOD VILLAGE, Colo., Nov 09, 2011 (BUSINESS WIRE) -- Just in time for the bustling holiday season, Red Robin introduced a new burger to their holiday promo line-up, the Sweet Jim Beam(R) Bacon Swiss Burger. The bourbon-glazed beef patty is topped with Applewood smoked bacon, caramelized bourbon onions and melted Swiss cheese on a garlic butter toasted brioche bun. The burger is only available for a limited time through December 24.

"This burger is truly the epitome of sweet meets savory," said Dave Woolley, Red Robin's executive chef. "The bourbon is cooked down with molasses and caramelized onions so there is no alcohol in the burger, and is paired with a buttery brioche bun, Swiss cheese and Applewood smoked bacon to make the perfect, craveable holiday treat for burger lovers of all ages."

Red Robin is also bringing back a perennial holiday favorite, the Gingerbread Shake, which is blended with tasty graham cracker crumbs and topped with a gingersnap cookie. For an adult version, guests 21 years of age or older can add a shot of Jim Beam(R) to the Gingerbread Shake.

Additionally, to honor the season of giving, Red Robin is thanking guests for purchasing Red Robin gift cards. For each Red Robin gift card purchased, in increments of $25 to $45, now through Saturday, Dec. 24, guests will receive a FREE $5 Bonus Buck. The Bonus Buck can be used at Red Robin after the holidays, from Sunday, Jan. 1 - Wednesday, Feb. 29, 2012, to enjoy any of Red Robin's more than two dozen gourmet burgers, sandwiches, wraps, salads, and entrees or any other menu item.

For more information on Red Robin and to find a restaurant location near you, visit www.redrobin.com.

About Red Robin Gourmet Burgers, Inc. (NASDAQ: RRGB)

Red Robin Gourmet Burgers, Inc. (www.redrobin.com), a casual dining restaurant chain founded in 1969 that operates through its wholly-owned subsidiary, Red Robin International, Inc., has been serving up wholesome, fun dining experiences in a family-friendly environment for more than 40 years. Red Robin, the "Smiling Burger(R)" expert, is famous for serving more than two dozen high-quality, Honest to Goodness(R) gourmet burgers with Bottomless Steak Fries(R), as well as a wide variety of salads, sandwiches, wraps, soups, appetizers, entrees and signature Bottomless Beverages(TM). There are more than 460 Red Robin(R) restaurants located across the United States and Canada, including corporate-owned locations and those operating under franchise agreements. Red Robin... YUMMM(R)!

Contacts:

Red Robin Gourmet Burgers
Jamie Winter, 303-846-6108
jwinter@redrobin.com
or
Linhart Public Relations
Robin Zimmerman, 303-951-2557
rzimmerman@linhartpr.com

SOURCE: Red Robin Gourmet Burgers

 

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