Mr. Transmission Attends Powertrain Expo 2011

ATRA Convention in Las Vegas, NV Welcomes Mr. Transmission of Roseville, CA.

Midlothian, IL, November 24, 2011 --( Mr. Transmission franchisee Tom Costello and wife Sally of Roseville, CA attended Powertrain Expo 2011, the largest transmission industry trade show in the United States. Hosted by the Automatic Transmission Rebuilders Association (ATRA) and the Automotive Parts Remanufacturing Association (APRA), the event took place at the Las Vegas Hilton on October 27-31, 2011. More than 2,000 technicians and business owners attended the event.

During the Expo, attendees had the opportunity to be trained by 20 transmission industry, marketing and management experts, including those from ATRA’s corporate headquarters. Seminar topics included everything from the latest technologies being used by auto repair shops, to management and marketing best practices. Beyond seminars, business owners and service providers had the opportunity to showcase their equipment and services during the event.

“Attending the Expo was an excellent decision on our part, as we learned a great deal from the most experienced technicians and executives ATRA has to offer,” said Costello, Roseville native. “We feel that we are now even more equipped to provide Roseville with the outstanding transmission repair it deserves.”

The Mr. Transmission service repair center specializes in the repair and installation of transmission systems and drive train components. Mr. Transmission of Roseville is located at 801 Riverside Ave, Suite 135, Roseville, CA 95678 and can be reached at (916) 474-4019.

About Mr. Transmission

Mr. Transmission is part of Illinois based Moran Industries, Inc., one of the largest franchisors of automotive repair centers in the country. Moran Industries provides specialty products and services in virtually every aspect of the automotive aftermarket through five franchise brands and more than 140 locations nationwide including: Mr. Transmission USA service centers (Mr. Transmission, Multistate Transmission, Dr. Nick Transmission); Alta Mere Toys for your Car and Milex Complete Auto Care centers and Smartview Window Solutions. For more information on Moran Industries, visit or call 708-389-5922. For more information on Mr. Transmission visit, Milex Complete Auto Care and Alta Mere Toys for your Car For more information on Moran Industries franchise opportunities, please visit or contact Virginia Garcia at (800) 581-8468.


Moran Industries
Marsha Ruske




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