December 14, 2011 // Franchising.com // CAMERON, N.C. —The Dairy Queen® system has always been about sharing smiles and stories. Now the treat category leader and one of the leaders in quick service restaurants has opened its newest, most exciting treat concept in Cameron, a DQ® Orange Julius® store. The location, which also features a drive-thru window, offers all of the amazing Dairy Queen soft-serve treats and cakes as well as Orange Julius products, including an array of fruit beverages and smoothies. Located at 2531 NC Highway 87 South, the 1,060 square-foot restaurant employs a staff of 14.
“We are thrilled to have the first DQ Orange Julius store in Cameron open and ready to serve our customers,” said Julie Krupa, spokesperson for franchisee The Pantry, Inc., a company that operates more than 1,600 gas stations and convenience stores, many of which are co-branded with restaurants such as the Dairy Queen system. “The Dairy Queen system is the worldwide treat leader and we’ve paired an innovative and exciting design with a fabulous selection of cravable treats including all of the Dairy Queen and Orange Julius favorites. Our customers will love what we’re bringing to the Cameron community.”
The DQ Orange Julius store in Cameron features DQ favorites such as the iconic Blizzard® Treats, MooLatté® frozen coffee flavored beverages, Blizzard Cakes and a wide variety of other soft-serve items, as well as the full line of Orange Julius premium fruit smoothies and fruit-blended beverages.
Customers entering the restaurant will be welcomed by the warm, sweet aroma of made-fresh-daily waffle bowls and cones, which are served plain or dipped in chocolate. Waffle bowl sundaes come with a complete line of toppings.
We are looking to provide the Cameron community with a great treat location, from that morning smoothie to the after-the-movie Blizzard Treat,” said Krupa.
For more information about the Dairy Queen system, visit DairyQueen.com. Become a Dairy Queen friend on Facebook at www.facebook.com/dairyqueen and follow the Dairy Queen system on Twitter at http://twitter.com/#!/DairyQueen.
American Dairy Queen Corporation (ADQ), which is headquartered in Minneapolis, Minn., develops, licenses and services a system of more than 5,900 Dairy Queen® stores in the United States, Canada and 18 other countries. ADQ is part of the Berkshire Hathaway family, a company owned by Warren Buffett, the legendary investor and CEO of Berkshire Hathaway. For more information, visit DairyQueen.com.
Pierson Grant Public Relations