December 14, 2011 // Franchising.com // West Palm Beach, Fla. - The Dairy Queen® system has always been about sharing smiles and stories. Now the treat category leader and one of the leaders in quick service restaurants (QSRs) has opened its newest, most exciting treat concept, a DQ® Orange Julius®store in West Palm Beach. The location blends all of the amazing Dairy Queen soft-serve treats and cakes with Orange Juliusbeverages. In addition, the store also will serve Dairy Queen signature Iron Grilled Sandwiches as well as hot dogs. Located at 7900 S. Dixie Highway, the 1,964 square-foot restaurant employs a staff of 15.
This will be the first South Florida location for James and Joseph Chahine, who own and operate a Dairy Queen storein Warren, Ohio. “We are thrilled to have the DQOrange Juliusstore in West Palm Beachopen and ready to serve our customers,” said James. “The Dairy Queen system is the world-wide treat leader, and we’ve paired an innovative, exciting design with a fabulous selection of cravable treats including all of the Dairy Queen and Orange Julius favorites, as well enticing new menu items. Our customers will love what we’re bringing to the West Palm Beach community.”
The Chahines are looking to further expand in the Florida market.
The DQ Orange Julius store in West Palm Beach features all of the DQ favorites such as the iconic Blizzard® Treats, MooLatté® frozen coffee flavored beverages, Blizzard Cakes and a wide variety of other soft-serve treats as well as the full line of Orange Julius premium fruit smoothies and fruit-blended beverages.
Customers entering the restaurant will be welcomed by the warm, sweet aroma of made-fresh-daily waffle bowls and cones, which are served plain or dipped in chocolate. Waffle bowl sundaes come with a complete line of toppings.
“We are looking to provide the West Palm Beach community with a great treat location, from that morning smoothie to the after-the-movie Blizzard Treat,” added Chahine.
For more information about the Dairy Queen system, visit www.dairyqueen.com.
American Dairy Queen Corporation (ADQ), which is headquartered in Minneapolis, Minn., develops, licenses and services a system of more than 5,900 Dairy Queen® stores in the United States, Canada and 18 other countries. ADQ is part of the Berkshire Hathaway family, a company owned by Warren Buffett, the legendary investor and CEO of Berkshire Hathaway. For more information, visit DairyQueen.com.
Pierson Grant Public Relations