Villa Fresh Italian Kitchen Opens In San Luis Potosi, Mexico

New Store Adds to Villa’s Vast Italian Food Concept Portfolio

December 16, 2011 // // MORRISTOWN, N.J. - Villa Enterprises Management Ltd., Inc. (and its affiliates, Villa Enterprises), the global multi-concept restaurant franchisor, announced the grand opening of a new Villa Fresh Italian Kitchen in Mexico.

The unit is situated in the El Dorado Mall in San Luis Potosi, Mexico. This quick service restaurant in the city’s capital is managed by Rogelio Colunga Torres, and further solidifies Mexico as a fast-growing market for Villa Enterprises.

“We’re thrilled to bring our fresh, all-natural ingredients to the city and residents of San Luis Potosi in a convenient location,” said Villa Enterprises Senior Vice President of Business Development Adam Torine. “Our success with opening locations in Veracruz, Monterrey, Nuevo Leon, Durango and others throughout Mexico demonstrates the popularity of our thriving concepts and the warm reception of our old-world style recipes and fresh Villa Enterprises dining experiences among our customers throughout Mexico.”

Currently, Villa Enterprises operates more than 225 Villa Fresh Italian Kitchen concept locations across 38 U.S. states as well as among five additional countries.

About Villa Enterprises Management

Villa Enterprises Management Ltd., Inc. (and its affiliates, Villa Enterprises) is a global multi-concept restaurant franchisor with 330 quick service restaurant (QSR) locations across 38 U.S. states along with five additional countries. Founded in 1964 by Naples, Italy native Michele Scotto as a small pizzeria next to the Ed Sullivan Theater in New York City, Villa Enterprises today is an international organization that owns several unique QSR brands: Villa Fresh Italian Kitchen, Villa Pizza; Green Leaf’s; Bananas; Casa Java; Mo’ Burger; Far East; and South Philly Steaks & Fries. These brands can be found in malls, airports, casinos, college campuses, and outlet centers across the U.S. and internationally. Additionally, Villa Enterprises Management owns and operates several upscale full-service restaurants in the New York City Metro area. For more information, please visit


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