The Melting Pot Restaurants, Inc. Ends 2011 by Reaching Two Million Club Fondue Members

TAMPA, Fla., Dec. 21, 2011 // PRNewswire // -- The Melting Pot Restaurants, Inc. (http://www.meltingpot.com), the premier fondue restaurant franchise, has welcomed its two millionth member into its Club Fondue email marketing program.

"This is a significant milestone for our brand and the success of Club Fondue demonstrates that email marketing is still a viable tool," said Cindy Haynes, senior vice president marketing for Front Burner Brands, restaurant management company for The Melting Pot Restaurants, Inc. "Club Fondue has helped us build guest loyalty and allowed each of our franchise owners to communicate local specials and events and provide rewards to their fondue fan base."

Club Fondue offers special fondue features including wine events, food tastings, special events and advanced holiday reservation privileges. When a guest signs up to become a member of Club Fondue, he or she receives a complimentary box of The Melting Pot's Signature Chocolate-Covered Strawberries with the purchase of a Big Night Out or Four-Course Classic four-course menu offering, or the combination of any two individual entrees and a cheese fondue. Restrictions apply. Club Fondue members also receive vouchers for the Signature Chocolate-Covered Strawberries on birthdays and anniversaries.

For more information or to join Club Fondue, please visit http://www.meltingpot.com.

About The Melting Pot Restaurants, Inc.

With more than 140 restaurants in North America, existing locations in 36 states, Canada and Mexico and more than 15 locations currently in development, The Melting Pot Restaurants, Inc. is the premier fondue restaurant franchise. Founded in 1975, The Melting Pot continues to be a memorable dining experience. Guests enjoy a choice of fondue cooking styles and a variety of unique entrées combined with dipping sauces. The menu also includes cheese fondues, salads, fine wines and chocolate fondue desserts. The Melting Pot is an affiliate of Front Burner Brands, a restaurant management company headquartered in Tampa, Fla. For more information, visit www.meltingpot.com.

SOURCE The Melting Pot Restaurants, Inc.

 

###

Comments:

comments powered by Disqus

Franchise News Room »


News By Industry »


Featured Opportunities

Quaker Steak & Lube®
Founded in 1974 in Sharon, PA, the award-winning casual dining restaurant chain has expanded over 55 locations throughout the United States and Canada
e² Young Engineers
e² Young Engineers is an innovative new approach to teach STEM principles using our uniquely designed LEGO and K'nex kits.
Jimmy John's Gourmet Sandwiches
One of the fastest growing franchises in the U.S., Jimmy John’s has been making fresh, fast, tasty sandwiches since 1983.
Gloria Jean's Coffees
Gloria Jean's is known for its range of boldly flavored coffees and signature beverages. For nearly four decades, we have continued to innovate and...
IceBorn Water and Ice Vending
IceBorn was developed to be the premier consumer water and ice vending brand.
Share This Page

Subscribe to Franchising.com Express

A Franchise Update Media Production
Franchise Update Media
P.O. Box 20547
San Jose, CA 95160
PH. (408) 402-5681
In Loving Memory Of Timothy Gardner (1987-2014)

Copyright © 2001 - 2018.
All Rights Reserved.