Gold’s Gym Opens New Express Facility in Norman

New Value Concept Captures Iconic Brand’s Heritage and Authentic Experience.

January 11, 2012 // Franchising.com // NORMAN, OK – Gold’s Gym, the world’s leading authority on health and fitness, today announced that it has opened its newest Gold’s Gym Express location in Norman, OK situated at 1000 Alameda Street.

The new concept gym has been built to help individuals of all fitness levels achieve their health and fitness goals at a cost-effective price.

“The opening of our new Gold’s Gym Express in Norman couldn’t have come at a better time,” said Jim Snow, president of Gold’s Gym International. “It’s no doubt that one of the top New Year’s resolutions is to lose weight, and we’re giving the local community a powerful workout experience to help them achieve their health and fitness goals in 2012 without a heavy price tag.”

Gold’s Gym Express was developed with today’s wide spectrum of consumer needs in mind. From the Gold’s Gym Express’ signature circuit training area and its strength equipment to its collection of cardio machines and Cardio Cinema™, every piece has been put in place to foster easy-in and easy-out access. Even the club’s well-appointed locker rooms and tanning beds offer unrivaled convenience.

First entering the Oklahoma City market in early 2011, the new Norman Express facility is the third Gold’s Gym location to open in the market. The new gym joins the full-service facilities: Gold’s Gym Northwest, situated at 3625 NW Expressway in Oklahoma City, and Gold’s Gym Edmond, situated at 1409 East Danforth Road in Edmond. Continued expansion calls for an Express location to open in late January 2012 at 7733 S. Walker Avenue in Oklahoma City and a full-service gym to open in Spring 2012 in Quail Springs.

Since its entrance into the market, Gold’s Gym has been involved in several local health and fitness initiatives aimed at improving wellness and physical activity throughout the area. Through a partnership with Mayor Mick Cornett, Gold’s Gym joined the “This City Is Going on a Diet” campaign, and is working to help the city improve its physical fitness levels to reach its goal of a million pounds of weight loss.

The standard monthly dues at the Norman Express gym are expected to start at $9.99, with an upgraded membership available at $19.99, which includes unlimited guest privileges.

For more information on the Gold’s Gym Express concept call 866-600-1043 or visit www.goldsgym.com. To explore franchising opportunities, visit www.goldsgymfranchising.com or contact Tim Hicks at thicks@goldsgym.com.

For more information on Gold’s Gym Express Norman, visit http://www.goldsgym.com/gyms/oklahoma/norman/5108 or contact 405-321-4201.

About Gold’s Gym

Established in Venice, Calif. in 1965, Gold’s Gym is the largest full-service gym chain in the world with more than 700 locations in 42 states and 30 countries. The iconic brand ranks in the top 15 percent of Entrepreneur magazine’s 2011 “Franchise 500.” Gold’s Gym offers the latest equipment and services, including group exercise, personal training, cardiovascular equipment, group cycle, Pilates and yoga. With nearly 3.5 million members worldwide, Gold’s Gym helps all kinds of people achieve their individual potential through fitness. For more information please visit www.goldsgym.com or www.facebook.com/goldsgym.

 

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