Beef 'O' Brady's Continues Growth in Tennessee

Franchise of Family Sports Pubs & Restaurants Eyes Gallatin for New Location

January 25, 2012 // Franchising.com // GALLATIN, TN – Armed with a refreshed menu and new prototype design, Tampa-based Beef 'O' Brady's, the 213-unit franchise of family sports pubs & restaurants best known for great food and the ties it builds with its communities, has identified Gallatin as a key component to the company’s growth strategy in Tennessee.

Demographic research, brand recognition within the state and other factors make Gallatin an ideal market for further expansion of the franchised restaurant concept. While the demand for family-friendly eateries continues to grow throughout Gallatin, providers are limited.

“While there’s definitely a market for Beef 'O' Brady's in the Gallatin market, we’re taking a careful approach to finding a franchise partner with business savvy, tenacity and a readiness to reinvest in the communities they serve,” said James Walker, Chief Development Officer of Beef 'O' Brady's. “To ensure a long, happy partnership, we ensure that our franchise partners meet stringent criteria and share our values.”

Beef 'O' Brady's is well-received in the markets it enters because of the food, atmosphere and dedication to community outreach. Since the company’s inception, each Beef 'O' Brady's has committed itself to strengthening local ties through philanthropic partnerships and volunteerism. Expansion in Gallatin will also benefit the local economy through job creation and development agreements with area contractors.

The Tennessee expansion comes just after the launch of several new innovations for Beef 'O' Brady's, including a lively new franchising website that features interactive, user-friendly tools to guide prospective franchise partners through its proven business model and fun, community-oriented brand culture.

Also new at Beef 'O' Brady's are fresh Angus Burgers that pack huge flavor and tenderness. Wing lovers have two new dry rubs to cheer about including lemon pepper and Paul Prudhomme’s® Blackened Seasoning. The new lunch menu, which features a renowned emphasis on variety, quality, speed and value, is increasing lunchtime traffic and loyalty amongst customers on the go.

Ironically, despite what its name implies, Beef 'O’ Brady’s is best known for its Buffalo chicken wings. Originally, the chain’s menu featured a variety of items that featured beef and a variety of sandwiches. Later, founder Jim Mellody added his own recipe for Buffalo chicken wings, making the restaurant an even “hotter” place to eat.

About Beef 'O' Brady's

Beef 'O' Brady's is a national franchise of family sports pubs that achieves its success by building relationships with the local schools, youth sports leagues, and other community organizations in each and every Beef 'O' Brady's neighborhood market. The "kid appeal" of this unique concept is reinforced by a very moderately priced kids menu and video games. Ironically, despite what the name implies, Beef 'O' Brady's is actually best known for its Buffalo-style chicken wings. The company, headquartered in Tampa, Fla. has more than 210 locations in 21 states. Visit www.beefobradys.com for more information.

###

Share this Story:

Comments:

comments powered by Disqus

Franchise News Room »


News By Industry »


Featured Opportunities

Coolgreens
Put down the burger, the pizza or the nachos. Those categories are saturated and it is next to impossible to find real estate.
Dental Fix
Dental Fix franchise owners repair dental handpieces (drills) and equipment on-site. We are revolutionizing the dental service industry by delivering...
WineStyles Tasting Station
Turn your passion for wine, craft beer and gourmet food into a rewarding business opportunity. WineStyles Tasting Station is the largest wine...
UBreakiFix
uBreakiFix is a consumer electronics repair company based out of Orlando, FL that specializes in refurbishing and restoring smartphones, tablets,...
Ziggi's Coffee
There's nothing quite like the perfect cup of coffee. It wakes you up and gets you on the right path. Now, you've got the chance to build a lifestyle...

Subscribe to Franchising.com Express

A Franchise Update Media Production
Franchise Update Media | P.O. Box 20547 // San Jose, CA 95160 // PH. (408) 402-5681
Copyright © 2001 - 2017. All Rights Reserved.

In Loving Memory Of Timothy Gardner (1987-2014)