Albuquerque Marks U-Swirl's 25th Location
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Albuquerque Marks U-Swirl's 25th Location

Now Swirling In Nine States

HENDERSON, Nev., Feb. 13, 2012 // PRNewswire // -- U-Swirl, Inc. (OTCQB: SWRL), parent to U-SWIRL International, Inc., the owner and franchisor of U-SWIRL Frozen Yogurt® cafes, announced today that the 25th U-Swirl Cafe in the chain has opened for business in Albuquerque, NM. There are an additional six locations throughout the United States that are under construction and due to open by June of this year.

"Albuquerque is a diverse city with so many great people," said Dr. Larry Lehrner, owner of Family Yogurt, LLC, a U-Swirl area developer for the state of New Mexico. He continued, "This is the first of three locations we are opening here in the next 60 days, and we look forward to making a positive contribution to the city. We are currently canvassing the rest of the New Mexico for great locations to introduce U-Swirl."

Terry Cartwright, U-Swirl's Chief Operating Officer stated, "It's been a real pleasure working with Dr. Lehrner in New Mexico, Family Yogurt, LLC has the experienced team in place that makes it possible to roll out locations with great efficiency."

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Safe Harbor Statement

This press release contains forward-looking statements regarding the timing and financial impact of U-Swirl, Inc.'s ability to implement its business plan, expected revenues and future success. These statements involve a number of risks and uncertainties and are based on assumptions involving judgments with respect to future economic, competitive and market conditions and future business decisions, all of which are difficult or impossible to predict accurately and many of which are beyond the Company's control. Some of the important factors that could cause actual results to differ materially from those indicated by the forward-looking statements are general economic conditions, failure to achieve expected revenue growth, changes in our operating expenses, legal developments, competitive pressures, changes in customer and market requirements and standards, and the risk factors detailed from time to time in U-Swirl's periodic filings with the Securities and Exchange Commission, including without limitation, the Company's Annual Report for the year ended December 31, 2010. The forward looking-statements in this press release are based upon management's reasonable belief as of the date hereof. U-Swirl, Inc. undertakes no obligation to revise or update publicly any forward-looking statements for any reason.


U-Swirl, Inc.
(O) 702-586-8700

SOURCE U-Swirl, Inc.




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