FirstLight HomeCare Scores High on Franchisee Satisfaction

Franchise Business Review Posts Recent Survey Findings Online

February 16, 2012 // Franchising.com // Cincinnati, Ohio - FirstLight HomeCare franchisees are generally happy business owners, according to a recent survey conducted by Franchise Business Review, an independent market research firm based in Portsmouth, NH.

The survey asked franchisees questions related to training and support, system communication, franchisor/franchisee relations, financial opportunity, business lifestyle, and overall satisfaction with their business. Ninety-three percent of FirstLight’s franchisees participated in the Franchise Business Review satisfaction survey. The full results of FirstLight HomeCare’s survey are available at www.FranchiseBusinessReview.com.

“FirstLight HomeCare franchisees are more satisfied than many of the franchise operators we survey each year, especially when it comes to franchise leadership,” said Franchise Business Review president Michelle Rowan. “This comes as no surprise really since we’ve worked with FirstLight CEO Jeff Bevis over the years at other brands. He understands the importance of franchisee satisfaction better than most leaders.”

Founded in 2009 and franchising since 2010, FirstLight is a homecare franchisor with more than 57 locations worldwide. The startup investment for a FirstLight franchise ranges from $53,030 to $79,265.

Franchise Business Review recently recognized FirstLight HomeCare’s exceptional survey results with a 2012 Franchisee Satisfaction Award—an annual award given to franchise companies with the highest satisfaction rankings.

Franchise Business Review has surveyed more than 100,000 franchisees from more than 500 of today’s leading franchise brands. All active franchise owners who have been in business for three months or longer are invited to participate in this survey process.

“Franchise companies use our survey data to help better understand the experiences of their franchisees, and pin-point areas within their systems where improvements can be made to help increase satisfaction and engagement – which leads directly to overall increases in franchisee performance,” Rowan said.

About FirstLight HomeCare

FirstLight HomeCare creates a new standard in non-medical, in-home care customized for seniors, new mothers and those recovering from illness, injury or surgery. The demand for high-quality in-home care is at an all-time high, with more than 12 percent of Americans over 65 and wanting to remain independent for as long as possible. FirstLight HomeCare combines best practices of a dynamic senior leadership team with more than 75 years of collective senior care experience and innovative approaches to make this franchise an emerging market leader in a fast-growing industry. FirstLight HomeCare franchises have exclusive access to Foundation First, the best-in-class franchise support system bringing together 24 franchise essentials, unmatched in the industry. Prime territories are going quickly, for more information please visit www.firstlightfranchise.com.

About Franchise Business Review

Franchise Business Review is a national franchise market research firm that performs independent surveys of franchisee satisfaction and franchise buyer experiences. The firm’s services include commissioned franchise research projects, as well as industry-wide studies of franchisee satisfaction. The firm administers the FBR50 – Franchisee Satisfaction Awards™—an annual rating of the top franchise companies based on the highest level of overall franchisee satisfaction by participating companies. Franchise Business Review is headquartered in Portsmouth, NH, and can be reached at (866)397-6680 or by visiting their company websites at www.FranchiseBusinessReview.com or www.FBR50.com.

Media Contact:

Sanderson & Associates, Ltd.
Nicole Benzer
(312) 829-4350
nicole@sandersonpr.com

Franchise Business Review
Molly Rowe
(781) 254-3744
mrowe@franchisebusinessreview.com

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