WSI Web SMART Eases Testimonial Collection for THD

New website feature integrates Customer Lobby reviews add-on tool

Plano, TX (PRWEB) March 02, 2012 - Customer reviews are known to be an effective influence for website conversion. Collecting and displaying customer reviews can be a difficult task. WSI has helped Temporary Housing Directory automate and leverage customer reviews for their website.

WSI Internet marketing consultant, Patricia Jordan-Hinojos, implemented the Customer Lobby add-on tool that displays client reviews on their website and trained THD on how to self manage the reviews tool.

“It is so easy to use and provides the credibility of a 3d party review verification”, said Teresa Vidger, President. “The ability to showcase client feedback helps to substantiate our commitment to customer service and responsiveness. We are proud to have that displayed on our home page. WSI knows us well and this recommendation has high return on investment for supporting what our brand stands for.”

Although customer reviews are linked to and accessible directly from the website of the company being reviewed, the reviews are hosted and maintained by Customer Lobby.

Customer Lobby guarantees that:

  • Customer reviews are never edited;
  • The publishing policy is strictly applied to all reviews that are written for each company.

Independent research has shown that positive reviews have a significant impact on businesses:

  • Customer reviews increase sales, margins and customer loyalty (Deloitte & Touche /comScore).
  • Reviews are the most credible (Nielsen) and effective (Deloitte & Touche) form of marketing available.

“What’s nice about the add-on tool that assists in collecting, managing and syndicating reviews is that it is very affordable (less than $100/mo) and easy for a non-technical person to administer”, Says Patricia Hinojos, Dallas Internet Consultant. “But better than that is through analytics we are able to see that site visitors overwhelmingly are drawn to the reviews page. It is human nature to want to know other’s opinions and positive reviews help site visitors know that their decision to contact this company is worth the next step.”

Customer Lobby offers free trials and WSI can integrate one of several graphical options for displaying the reviews onto a site in a matter of minutes.”

About WSI

WSI consultant, Patricia Jordan-Hinojos, and her team of Web Developers, Internet Marketing Experts and Performance Analytics Consultants have been helping small and medium businesses (SME’s) leverage the Internet since 2003.    

WSI is the world’s #1 franchise offering Internet marketing services to suit the needs of multiple industries. The company has the world’s largest Internet Consultants’ network and a strong head office in Toronto, Canada. WSI Internet Marketing Consultants have helped thousands of small and medium-sized businesses realize their online marketing potential. By using innovative Internet technologies and advanced Internet marketing strategies, businesses can have a WSI Internet Marketing System tailored to their individual needs to elevate their Internet presence and profitability to new levels. In 2009, WSI was the proud recipient of 5 Standard of Excellence Awards at the Annual WebAwards Competition organized by the Web Marketing Association (WMA). WSI has been ranked the #1 Internet Services Franchise in Entrepreneur Magazine’s Franchise 500 listing for 10 years in a row. Entrepreneur Magazine also ranks WSI at #13 among the Top Home Based Franchises and #49 in America’s Top Global Franchises. With the support and cooperation of its customers, franchise network, employees, suppliers and charitable organizations, WSI aims to help make child poverty history through its global outreach program. For more information about WSI’s offerings and business opportunities, please visit our website at

For more information on Patricia Jordan-Hinojos and WSI’s offerings, please contact or by phone at 972-208-0926.


Patricia Jordan
WSI Web Smart


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