Home Care Assistance Launches ElderCareInformation.net

Home Care Assistance Launches ElderCareInformation.net

ElderCareInformation.net provides aging adults and their loved ones with a valuable resource for understanding what home care is and how it can dramatically improve the lives of aging adults hoping to “age in place” and remain in their own homes.

Palo Alto, CA (PRWEB) March 15, 2012 - Home Care Assistance, the leading provider of in-home care for seniors, is proud to announce the launch of ElderCareInformation.net. While in-home care is increasingly being credited as the optimal senior care solution in that it allows aging adults to “age in place”, or remain in their own homes rather than transfering to a facility when they start to require additional assistance with daily activities, many aging adults and their loved ones still do not know what home care is. In response to a voiced desire from clients and community members for practical information around home care, Home Care Assistance developed a guide to fill this gap in knowledge. By completing the brief form on the website, individuals will automatically receive a free downloadable copy of What Is Home Care, a 19-page guide designed to help aging adults and their loved ones understand the process to obtaining high quality in-home care. The guide is designed to be practical and relevant to a wide audience—from seniors to their loved ones to advisors and medical professionals who commonly work with older adults—in that it provides detailed information about what home care is and tools, such as a caregiver interview checklist, for finding the best in-home care option.

Home Care Assistance is considered a leader in community education among other agencies in the industry, having developed an impressive suite of educational resources all designed to provide free and practical information to people with an interest in learning more about senior care, healthy longevity and quality of life in aging. The community education initiative was spurred by the belief that adults who are informed about the basic of what home care is and what their options are will make better senior care decisions. Whether you are the adult child of aging parents hoping to learn more about care options for your loved ones or a senior looking to develop an aging in place plan that will allow you to age comfortably and successfully in your own home, ElderCareInformation.net will be a very valuable resource.

“ElderCareInformation.net is the newest addition to our expanding community education initiative,” said Kathryn Zakskorn, Public Relations and Marketing Manager of Home Care Assistance. “Whether it is in the form of educational websites and guides, talks at a local women’s group or Rotary meeting or exhibits at aging-related conferences, Home Care Assistance is systematically and professionally providing high quality information around the topics that matter most to aging adults and their loved ones.”

Home Care Assistance has positioned itself as a leader among in-home agencies in advocating for a positive, balanced approach to aging centered on the evolving needs of older adults. The overarching goal of the education initiative is to provide the community with information to help people better understand their long term care options and how to embrace a holistic approach to life that promotes healthy longevity.

“Our mission at Home Care Assistance is to change the way the world ages,” said Shadi Gholizadeh, Business Operations Manager of Home Care Assistance. “Through our years of service, we have come across a number of questions that routinely arise as families are evaluating care solutions for aging loved ones. We hope that by providing well-written and professionally developed educational resources on the topics most important to seniors and their loved ones, we can help families make optimal care decisions and inspire older adults to become active partners in developing their own long term care plans.”

For more information about Home Care Assistance please visit http://www.HomeCareAssistance.com or call 1-866-454-8346.

About Home Care Assistance

Home Care Assistance is the leading provider of home care for seniors across the United States and Canada. Our mission is to change the way the world ages. We provide older adults with quality care that enables them to live happier, healthier lives at home. Our services are distinguished by the caliber of our caregivers, the responsiveness of our staff and our expertise in Live-In care. We embrace a positive, balanced approach to aging centered on the evolving needs of older adults. A 2012 Franchise500® Company, Home Care Assistance has received numerous industry awards including Entrepreneur’s Fastest-Growing Franchises and Franchise Business Review’s Top 50. For more information about Home Care Assistance, our services and franchise opportunities, visit homecareassistance.com or franchise.homecareassistance.com.


Kathryn Zakskorn
Home Care Assistance



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