Need a Caribbean Vacation? Choice Hotels is Giving One Away on Facebook!*

SILVER SPRING, Md., March 15, 2012 // PRNewswire // -- As winter wanes and warmer weather beckons weary travelers, Choice Hotels is looking to send one lucky Facebook user on a wonderful Caribbean vacation getaway.*

From now through April 30, 2012, Facebook users who "Like" Choice Hotels can learn how to enter into the "Caribbean Dreamin' Sweepstakes" where they'll have the chance to win a trip for two to the Caribbean. The sweepstakes grand prize winner will receive cash for round-trip airfare for two and 100,000 Choice Privileges rewards points to redeem at one of our 11 different Caribbean island hotels.

Don't like your odds? Well in addition to one grand prize winner, Choice Hotels will also give away instant prizes right on its Facebook page. After each consumer enters the sweepstakes, they'll have a chance to play an instant win game where they can win dozens of travel prizes including Amazon Kindles, Apple iPod Shuffles, and Tumi.com Gift Cards.** What's more, consumers who enter the sweepstakes and then share the promotion with their family and friends will get a bonus sweepstakes entry.

"As more and more consumers conduct their vacation research and travel booking through emerging social media and mobile channels, we want to be there to offer them fun deals like this," said Robert McDowell, senior vice president of global distribution for Choice Hotels. "By giving one lucky winner an amazing Caribbean vacation through our Choice Hotels Facebook page, we're hoping to directly engage with our guests in new and interesting ways."

Consumers can visit Facebook.com/ChoiceHotels and "Like" the page to find out more about how to enter for a chance to win. Choice Hotels brand locations available in the Caribbean include Comfort Inn, Comfort Suites, Quality, Clarion, and Ascend Collection brand properties in the Bahamas, Turks and Caicos, Cayman Islands, Dominican Republic, Puerto Rico, and Curacao. As part of the Choice Hotels family, these hotels offer free breakfast, internet, pools, sundecks, bars and restaurants (specific amenities vary by location).

About Choice Hotels

Choice Hotels International, Inc. (NYSE: CHH) franchises more than 6,100 hotels, representing more than 495,000 rooms, in the United States and more than 30 other countries and territories. As of December 31, 2011, more than 400 hotels were under construction, awaiting conversion or approved for development in the United States, representing more than 30,000 rooms, and approximately 80 hotels, representing approximately 7,000 rooms, were under construction, awaiting conversion or approved for development in 20 other countries and territories. The company's Comfort Inn, Comfort Suites, Quality, Sleep Inn, Clarion, Cambria Suites, MainStay Suites, Suburban Extended Stay Hotel, Econo Lodge and Rodeway Inn brands serve guests worldwide. In addition, via its Ascend Collection membership program, travelers in the United States, Canada and the Caribbean have upscale lodging options at historic, boutique and unique hotels.

Additional corporate information may be found on the Choice Hotels International, Inc. Web site, which may be accessed at www.choicehotels.com.

Choice Hotels, Choice Hotels International, Comfort Inn, Comfort Suites, Quality, Sleep Inn, Clarion, Cambria Suites, MainStay Suites, Suburban Extended Stay Hotel, Econo Lodge, Rodeway Inn and Ascend Collectionare proprietary trademarks and service marks of Choice Hotels International.

© 2012 Choice Hotels International, Inc. All rights reserved.

*NO PURCHASE NECESSARY. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING. LEGAL RESIDENTS OF THE 50 UNITED STATES (D.C.) 18 YEARS AND OLDER. VOID WHERE PROHIBITED. Promotion ends 4/30/12. For Official Rules, prize descriptions and odds disclosure, visit www.facebook.com/choicehotels. Sponsor: Choice Hotels International Services Corp., 10750 Columbia Pike, Silver Spring, MD 20901.

** Instant prize winners are not eligible to win the grand prize.

SOURCE Choice Hotels International, Inc.

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