Flip Flop Shops Shreds the Gnar with a New LifeStyle Team
15-Year-Old Surfing Sensation and 17-Year-Old Longboard Skater Join Pro Surfer Erica Hosseini to Form the New FFS LifeStyle Team
April 19, 2012 // Franchising.com // ATLANTA – Home to the hottest brands and latest styles of flip flops and sandals, Flip Flop Shops will ride into spring with the creation of a new FFS LifeStyle Team. Up-and-coming surfer Jazmine Dean (Size 8) and street shredder Aidan Lynds (Size 10) will join professional surfer Erica Hosseini (Size 10) to form the FFS LifeStyle Team. As members, Jazmine, Aidan, and Erica will represent the Flip Flop Shops brand through appearances, social media activity, and visual representation.
“We’re thrilled to have these insanely talented individuals representing the Flip Flop Shops brand as members of our FFS LifeStyle Team,” said Brian Curin, the President (Size 10) of Flip Flop Shops. “Jazmine, Aiden, and Erica embody the very essence of our brand through their laid-back attitudes but extreme dedication and passion for their sport, making them a perfect fit for our FFS LifeStyle Team.”
Hailing from St. Augustine, Fla., Jazmine began surfing at age 13, participating in her first competition just a week later, taking fourth place. Since, Jazmine has compiled a multitude of surf accolades including being named the 2011 ESA Southeast Regional Longboard Champion, 2011 AAU Girl's Shortboard National Champion, and NKF Women's Pro Longboard Winner.
“This is my life, I live a beach lifestyle so I am stoked to be on the FFS LifeStyle Team,” said Jazmine. “I am really thankful to Flip Flop Shops for helping me live out my dreams of traveling and surfing.”
Aidan, a Vancouver, British Columbia-native, enjoys nothing more than shredding the pavement on his longboard. The17-year-old phenom took up longboarding just two years ago at age 15 and has already placed in multiple competitions. He hopes to eventually participate in international downhill race circuits and take his passion to the next level.
“Flip Flop Shops has brought together a great group of people and I’m really excited I can be a part of it,” said Aidan. “It’s important to me to be involved with something like the FFS LifeStyle Team that emphasizes a healthy outdoor lifestyle.”
As a professional surfer and model, Erica has the combined beauty and talent to make her one of the most recognizable faces on the Pro Tour. She has been a member of the Flip Flop Shops brand since 2009 when she became the face – or feet, of Flip Flop Shops. Now 24 years old, Erica has been surfing since she was just 13 and has won a plethora of professional and amateur surf competitions, recently placing in the 2011 Volcom Championships and 2011 ASP 6 Star competition.
“We’re proud to align ourselves with these rising stars in their respective sports,” said Darin Kraetsch, the CEO (Size 10) of Flip Flop Shops. “Our goal is to support the long-term growth of these athletes through increased exposure and in tandem gain visibility for the Flip Flop Shops brand.”
To check out the FFS LifeStyle Team, view their bios, see their calendar of events and favorite flip flops please visit: http://franchise.flipflopshops.com/lifestyleteam.php.
Bursting onto the retail scene in 2004, Flip Flop Shops quickly became North America's first retail chain exclusive to the hottest brands and latest styles of flip flops and sandals from such leading brands as Quiksilver, Roxy, REEF, Sanuk, OluKai, Cobian, and Cushe among others. Its mission: to provide the opportunity for anyone, in any climate, to Live…Work…Play With Their Toes Exposed® with the freedom of flip flops on their feet.
Today, Flip Flop Shops has more than 50 locations operating throughout the United States, Canada, Guam, and the Caribbean, with 80-plus shops in the development pipeline.
For more information on Flip Flop Shops visit http://www.flipflopshops.com.
About Flip Flop Shops
Founded in 2004, Flip Flop Shops is North America’s first retail chain exclusive to the hottest brands and latest styles of flip flops and sandals from big names such as Quiksilver, Roxy, REEF, Sanuk, OluKai, Cobian, and Cushe The recipient of the International Council of Shopping Centers’ prestigious “Hot Retailer Award,” Flip Flop Shops began franchising in January 2008. Flip Flop Shops is an Environmentally Responsible Retailer™ and encourages the nation to Free Their Toes®. The executive team boasts more than 50 years of franchise experience building and growing some of the world’s fastest-growing franchise concepts, category leaders and some of the world’s most well-known brands, including Cold Stone Creamery, Moe’s Southwest Grill and Nike. Recognized in the 2011 Inc. 500|5000 listing as the sixth fastest growing franchise and 12th fastest growing retailer in the nation, the brand currently boasts more than 50 shops in operation and 80-plus in the development pipeline. The company’s well-managed global expansion strategy calls for 236 locations to open in select markets by 2013. For more franchise opportunity information, visit http://franchise.flipflopshops.com/.