Honest-1 Auto Care Named 2012 Military Friendly Franchise by G.I. Jobs Magazine

May 15, 2012 // Franchising.com // SCOTTSDALE, Ariz. – Honest-1 Auto Care, the only national full-service auto repair and maintenance franchise that is 100 percent ESA® Certified Eco-Friendly, announces it was ranked in the top 10 percent of all franchises nationwide and named a 2012 Military Friendly Franchise® by G.I. Jobs Magazine.

The auto-care company honors military veterans all year round by offering service members a discount of 15 percent off the franchise fee, allowing veterans to use their training and operational skills in a new civilian career.

“The Military Friendly Franchises® list was created three years ago out of demand from military veterans, many of whom want to start or own their own business but are unclear where to begin,” said Sean Collins, director for G.I. Jobs. “Being selected as a Military Friendly Franchise places Honest-1 Auto Care in this elite group, and is testimony to Honest-1 Auto Care’s world class programs and policies that support military veterans interested franchise opportunities”.

Honest-1 Auto Care’s growing chain of 26 locations in 11 states has transformed the traditional repair shop—viewed by some as a little greasy and intimidating—into an eco-friendly, customer-service-oriented business. With the company’s rapid expansion, Honest-1 plans to develop 200 new locations over the next five years across the United States.

About Honest-1 Auto Care

Honest-1 Auto Care® is the only national full-service auto care company that is 100% ESA® Certified Eco-Friendly. Honest-1® leads the industry in numerous eco-friendly initiatives including strict recycling of automotive materials, pollution prevention, resource conservation and offering Eco-Friendly Auto Care® services such as the ECO TuneUp® and ECO Oil Change. In addition to its high environmental standards, Honest-1® has a very unique customer centric approach to the auto care industry providing centers which are family-friendly, characterized by clean and upscale waiting areas, Internet cafes, children's play areas, comfortable leather chairs and couches, big screen TVs and complimentary beverage stations. With 26 locations operating, Honest-1® plans to open 13 more locations nationwide in the next year. Honest-1® was ranked 338 in Entrepreneur magazine’s 2011 “Franchise 500.” Additionally, Honest-1® ranked as one of the top companies in the Lube and Oil News 2011 “Top Oil Change-Plus Chains.” To further show its commitment to the environment, Honest-1 Auto Care partnered with American Forests, the leading nonprofit organization that plants trees for environmental restoration. Honest-1 Auto Care locations nationwide funded the planting of 100,000 new trees through the charitable donation of revenues collected from repair orders, at no additional cost to customers. For more information, visit www.h1franchise.com.

Contact:

Heather Youkhana
(847) 945-1300, ext. 253
hyoukhana@fishmanpr.com

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