Priority Club® Rewards Kicks Off a Summer of Savings with Gas Card Sale

Gift Card Redemption Sales Allow Priority Club Members to Redeem Their Points to Save On Gas, Restaurants and More All Summer Long

May 24, 2012 // Franchising.com // ATLANTA – Priority Club® Rewards from IHG (InterContinental Hotels Group), the world’s largest and fastest growing hotel loyalty program, is helping our members throw caution to the wind and hit the open road with greater ease and peace of mind. Starting May 25 through May 28, gas gift cards will be available for a 25 percent discount off their normal point redemption value. As we heat up our summer sale, members can allow points to do the talking and their hard earned money do the walking…right back into their wallets.

According to AAA*, 34.8 million Americans are expected to travel more than 50 miles from home for a vacation this Memorial Day weekend, an increase of 1.2 percent from 2011. And, approximately 88 percent of those travelers will choose to getaway in their car. Redeeming Priority Club points for fuel and other service station goodies is yet another flexible, non-hotel reward benefit of membership.

Flexibility and savings does not end with gas cards or even after the sun sets on Memorial Day Weekend. Each week during the summer, members can redeem their points for different gift cards and brand merchandise at up to 25% discount off their normal point redemption rate through Labor Day Weekend.

Across the globe in the United Kingdom, Germany, Canada, China, Japan, and Mexico our members will get 15 percent off the regular point redemption rates for select brand merchandise and gift cards in July and August.

And, there are many other valuable program features accessible all year long. No matter what your summer celebration or tradition is Priority Club Rewards is:

  • Always free to join
  • Available for your preferred hotel Reward Night stay with No Blackout Dates
  • Never a loyalty program you have to worry with thanks to No Point Expiration
  • Redeem at any hotel, even our competitors’ with Hotels Anywhere

You can visit www.priorityclub.com/REDEEM to learn more about our summer point savings events. Check back each week through September’s Labor Day Weekend for the new gift cards and brand merchandise placed on sale for up to 25 percent off the point redemption rate.

Find us on Twitter, Facebook, mobile apps for iPhone, Windows Phone and Android, and at priorityclub.com to learn more or enroll in Priority Club Rewards.

About Priority Club Rewards

With 65 million members globally, IHG's Priority Club Rewards is the first, largest and fastest-growing guest loyalty program in the hotel industry. Named Best Hotel Rewards Program in the World seven years running by Global Traveler magazine and Best Hotel Loyalty Program for four years by Business Traveler magazine, Priority Club Rewards offers more sought-after benefits and the greatest ease of use of any hotel loyalty program. In addition to flexible features like No Points Expiration, No Blackout Dates, Points & Cash and Flights Anywhere™, Hotels Anywhere™, Priority Club Rewards members have more options for point redemption than any other hotel loyalty program. Members can redeem points not only for hotel nights, but also for airline miles on more than 40 partner airlines, for auto rentals, for gift certificates and for hundreds of products available in the Rewards Catalog. And Priority Club Rewards is the only hotel loyalty program to offer members a Rewards Concierge program that allows members to exchange points for items not found in the Rewards Catalog. Enrollment in Priority Club Rewards is free. Guests can enroll by logging onto priorityclub.com, by calling 1-888-211-9874 or by inquiring at the front desk of any of IHG's more than 4,500 hotels worldwide.

* American Automobile Association and IHS Global Insight: AAA Memorial Day 2012 Travel Forecast http://bit.ly/JAzfXE

About IHG (InterContinental Hotels Group)

IHG (InterContinental Hotels Group) [LON:IHG, NYSE:IHG (ADRs)] is a global organization with nine hotel brands including InterContinental® Hotels & Resorts, Hotel Indigo®, Crowne Plaza® Hotels & Resorts, Holiday Inn® Hotels and Resorts, Holiday Inn Express®, Staybridge Suites®, Candlewood Suites®, as well as our two newest brands, EVENTM Hotels and HUALUXETM Hotels & Resorts. IHG also manages Priority Club® Rewards, the world's first and largest hotel loyalty program with over 65 million members worldwide.

IHG franchises, leases, manages or owns over 4,500 hotels and more than 661,000 guest rooms in nearly 100 countries and territories. With more than 1,000 hotels in its development pipeline, IHG expects to recruit around 90,000 people into additional roles across its estate over the next few years.

InterContinental Hotels Group PLC is the Group's holding company and is incorporated in Great Britain and registered in England and Wales.

Visit www.ihg.com for hotel information and reservations and www.priorityclub.com for more on Priority Club Rewards. For our latest news, visit www.ihg.com/media, www.twitter.com/ihgplc, www.facebook.com/ihg or www.youtube.com/ihgplc.

Media Contacts:

Suzette Meade
IHG
suzette.meade@ihg.com
+1(770) 604-5793

Alison Reemer
Weber Shandwick
areemer@webershandwick.com
+1(212) 445-8176

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