June 05, 2012 // Franchising.com // Aliso Viejo, CA – All-American restaurant chain Johnny Rockets recently opened its first Dominican Republic restaurant – and largest international location - in Santo Domingo, the country’s capital and largest city.
The new full-service, 6,000+-square-foot restaurant is located at the corner of Abraham Lincoln Avenue and Bolivar Avenue in the upscale Polígono Central neighborhood, and offers local residents and area visitors the flavorful food, friendly service, uplifting music and relaxed, casual fun that have been the company’s trademark for the past 26 years.
The new restaurant’s modern, high-tech design pays homage to the futuristic yet classic Googie architecture style, and features Johnny Rockets franchise owner Axel Hache’s world record-setting fastest remote-control jet as a centerpiece. Prominent fixtures in the Santo Domingo community, Hache and his brother Gamal lead the National Basketball League team, the Titans, and own several other restaurants. With exclusive rights to the iconic Johnny Rockets brand in the Dominican Republic, the new Santo Domingo location marks the first of five Johnny Rockets restaurants the Hache brothers plan to open in their home country.
“Hamburgers are very popular in the Dominican Republic but it’s the Guest experience that really makes Johnny Rockets special,” said Axel Hache. “We’re honored to treat the people of Santo Domingo to our fun, family-friendly atmosphere with classic American music and dancing servers.”
A grand opening celebration will be held on Tuesday, June 5 at 6:00 p.m., and will feature a ribbon-cutting ceremony, appearances by local dignitaries, menu sampling, and performances by Johnny Rockets dancing servers.
“Santo Domingo’s construction boom over the last few years created the ideal setting to enter the market,” said Steve Devine, executive vice president of franchise development for Johnny Rockets, who will represent the company at the grand opening event along with CEO John Fuller. “The Dominican Republic’s geographic location, stability and vibrant economy position the market well for further Caribbean expansion.”
For more information about Johnny Rockets and its franchising opportunities, go to www.johnnyrockets.com.