Crunch Franchise Continues Expansion With 19th Franchise Location In Bonita, CA

Enrollment Center Now Open For Memberships

NEW YORK, June 20, 2012 // PRNewswire // -- Crunch, the health club chain best known for making serious fitness fun through unique programming and cutting-edge training, announces its next franchise location at the newly renovated Plaza Bonita Mall. Set to open for workouts in July 2012, Crunch Bonita will join San Marcos and El Cajon as the third city to outpost a Crunch Franchise in the greater San Diego area, the second for owner and industry veteran, John Romeo.

"Since opening Crunch El Cajon in July 2011, the community has fully embraced the Crunch philosophy of 'No Judgments' and consistently looks to the club for the latest and greatest in fitness innovation," said Romeo. "I am thrilled to be bringing a third Crunch to the San Diego area and offer an exceptional fitness experience to the active and health-conscious Bonita community."

Crunch Bonita will boast an expansive 19,000 square foot facility featuring top-of-the-line cardio equipment, and a 4,000 square foot free weight area complete with brand-new, state-of-the-art weight training equipment. The club's sprawling group fitness studio will house over 250 of Crunch's unique classes per month, including, BodyWeb w/TRX, Bosu Bootcamp, Zumba, Yoga Body Sculpt, and more. Expert personal trainers, an online fitness and nutrition program, tanning, Drywave Massage beds, and full-service locker rooms, complete with shower facilities and changing rooms will also be among the facility's premier amenities.

An enrollment center is now open inside the Plaza Bonita Mall, located at 3030 Plaza Bonita Road, National City, CA in between Macy's and Nordstrom Rack. Visit or call (619) 434-8909 for more information on exclusive membership deals, including $0 enrollment for a limited time. For more information about Crunch franchising opportunities go to

About Crunch

Crunch is a gym that believes in making serious exercise fun by fusing fitness and entertainment and pioneering a philosophy of No Judgments. Headquartered in New York City, and co-owned by New Evolution Ventures (NeV) and private-equity firm Angelo Gordon, Crunch serves over 150,000 members with 42 gyms worldwide, including 19 franchise locations in Orange County, CA, Sacramento, CA, San Diego, CA, Portland, OR, Norwalk, CT, Wayne, NJ and Australia, and looks to rapidly expand across the U.S. and around the globe. Go to for more information.

About New Evolution Ventures™(NeV)

Based in Northern California, New Evolution Ventures (NeV) is a private equity firm focused on the acquisition, development and operations management of fitness, media and sports interests both domestically and internationally. Founded in 2008 by Mark Mastrov, Jim Rowley and Mike Feeney, and following a strategic partnership with Vision Capital in 2011, the current team of NeV professionals is shaping the world of fitness, media, and sports one brand at a time. With a foundation representing over a century of business experience, NeV currently has operations and investments in more than 20 countries worldwide representing over 800+ facilities. For more information, visit



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