Westin Hotels & Resorts Continues to Expand Spa Footprint Globally

STAMFORD, Conn. - (BUSINESS WIRE) - Westin Hotels & Resorts announced today plans to continue the global expansion of its signature spa brand as it continues to enhance its footprint in the world’s fastest growing markets. Propelled by a growing demand for luxury services, Westin will increase its robust portfolio of Heavenly Spas with 13 openings by 2014, with all but two located outside the United States. The brand’s signature spa concept is currently in 28 Westin Hotels & Resorts around the world.

By 2014, Heavenly Spa will make its debut at The Westin Lagunamar, The Westin Chennai Velachery, The Westin Xiamen, The Westin Changbaishan, The Westin Wenzhou and eight other properties across North America and Asia.

“There is a growing demand for spa and wellness services in key global emerging markets such as Asia,” said Jeremy McCarthy, Director of Global Spa Development and Operations for Starwood. “Westin’s Heavenly Spa concept fulfills that demand and provides signature sensory experiences aimed at mind-body wellness and revitalization, designed specifically for the Westin guest.”

The Heavenly Spa by Westin is built upon two of the Westin brand’s core philosophies: preserving wellness on the road and helping guests leave feeling better than when they arrived.

“The global expansion of our Heavenly Spa brand underscores the strong appeal of our distinctive positioning around well-being which dovetails perfectly with the top three things consumers do today to improve their wellness – exercise, eat better and visit a spa,” said Brian Povinelli, Global Brand Leader for Westin Hotels.

Heavenly Spa by Westin Signature Treatments

Each Heavenly Spa features signature treatments as well as unique programs that reflect local culture and customs. Signature menu items featured at most Westin Heavenly Spas include:

  • Heavenly Spa by Westin Massage: A heated compress invites back muscles to relax and ease before a choice of essential oil blends is massaged onto the body. Relaxation comes from the harmonious balance of scent and touch.
  • Rollerssage: A unique massage service in which pure, perfectly round crystals are heated and rolled over the body for a deeply penetrating massage that's utterly calming and completely absorbing.
  • Heavenly Body: This full-body treatment features kamani oil, walnut extract, orange and juniper in a powerful serum and rich body cream that relieves stress, promotes cellular restoration and provides environmental protection for the skin.
  • Heavenly Glow Facial: Created expressly to purify the skin, natural cleansing elements such as propolis and marine extracts leave guests fresh-faced and radiant.

For more information on Westin Hotels & Resorts, please visit www.westin.com or www.facebook.com/Westin. Follow Westin on Twitter, @Westin.

About Westin Hotels & Resorts

Westin Hotels & Resorts offers innovative programs that transform every aspect of a stay into a revitalizing experience. All Westin signature services – like the Heavenly Bed, delicious SuperFoods and WestinWORKOUT fitness studio – have been designed with the guests’ well-being in mind. Westin hotels, with more than 186 hotels and resorts in nearly 40 countries and territories, is owned by Starwood Hotels & Resorts Worldwide, Inc. (HOT). Starwood Hotels & Resorts Worldwide, Inc. is one of the leading hotel and leisure companies in the world with 1,103 properties in nearly 100 countries and 154,000 employees at its owned and managed properties. Starwood is a fully integrated owner, operator and franchisor of hotels, resorts and residences with the following internationally renowned brands: St. Regis®, The Luxury Collection®, W®, Westin®, Le Méridien®, Sheraton®, Four Points® by Sheraton, Aloft®, and ElementSM. The Company boasts one of the industry’s leading loyalty programs, Starwood Preferred Guest (SPG), allowing members to earn and redeem points for room stays, room upgrades and flights, with no blackout dates. Starwood also owns Starwood Vacation Ownership, Inc., a premier provider of world-class vacation experiences through villa-style resorts and privileged access to Starwood brands. For more information, please visit www.westin.com

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Media Contacts:

Westin Hotels & Resorts
Nadeen Ayala
203-351-2542
Nadeen.ayala@starwoodhotels.com

Nancy J. Friedman PR
Jenna Newmark | Courtney Long
212-228-1500
Jenna@NJFPR.com | Courtney@NJFPR.com

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