MARRERO, LA - (Marketwire - Jun 28, 2012) - Planet Beach, one of the nation's top spa franchises, continues to expand globally, with plans to open at least 15 overseas locations before year's end.
The Contempo Spa franchise opened 34 domestic locations in 2011 and 12 more in the first five months of 2012. On May 1, Planet Beach opened a large location in Saudi Arabia and plans to open in Mullingar, Ireland, in July.
"We anticipate opening at least 15 locations internationally in 2012, but that, however, is a very conservative number," said David Mesa, Planet Beach's vice president of international development. "We're hoping to open even more."
Planet Beach will concentrate at first on expansions in Australia and the Middle East, where automated spa services allow customers to get massages and other treatments without violating Muslim standards of dress and touch.
In a time of rising health care costs and aging baby boomers, the desire to live a healthy lifestyle has transformed spa and wellness services from luxury to necessity. Planet Beach strives to meet those demands at nearly 300 locations worldwide.
"We have regular customers visit our spas two to three times a week. If they had to pay hourly rates for our services, they would spend well over $2,000 a month‚" said Planet Beach CEO Steve Smith. "We've made it possible for most people to afford regular relaxation and rejuvenation."
A Contempo Spa, Planet Beach takes an innovative approach to the traditional day spa model, offering to customers a low monthly membership fee for unlimited, fully automated, push-button spa and UV services. Wellness services at the day spa include massages, facials, hydration treatments, oxygen therapy and sunless tanning options. For more information, visit www.planetbeach.com.
Franchise Marketing and PR Director