Hampton Hotels Showcases Growth with 31 Property Openings in First Half of 2012

Newly Launched “Feel The Hamptonality” Advertising Campaign Supports Brand Expansion by Highlighting Company Culture

July 12, 2012 // Franchising.com // McLean, Va. - Hampton Hotels (www.hampton.com), the international brand of nearly 1,900 mid-priced Hampton Inn, Hampton Inn & Suites and Hampton by Hilton hotels, today announced the opening of 31 new properties in the first half of 2012.  The new openings add 3,469 guest rooms, bringing Hampton’s total global room count to more than 183,500.  Six of the new properties are located in international markets: Poland, Turkey, Canada, Mexico and the United Kingdom.

“It’s always exciting to bring Hampton’s unique culture and consistent, quality offerings to new locations, and this year is particularly notable as we enter into more international markets,” said Phil Cordell, global head, focused service and Hampton brand, Hilton Worldwide. “It’s our personality – our ‘Hamptonality’ – that sets us apart in the mid-priced segment, and we’re looking forward to continuing our planned expansion during the rest of 2012 and beyond.”

 In March 2012, Hampton launched its new “Feel the Hamptonality” advertising campaign, which shines light on the brand's unique and delightful internal culture and innovative product.  Coined in 2004, "Hamptonality" is a term that defines the proactive, positive and friendly service that Hampton hotel team members offer guests daily.  The campaign not only builds awareness of the distinctive Hampton services and amenities, but also increases brand equity for property investors.

With continued momentum, Hampton expects to open more than 40 additional properties by the end of 2012.  For more information and media assets, visit the Hampton Global Media Center at http://news.hampton.com/

Below are the 31 Hampton properties opened during the first half of 2012:

Hampton Inn Openings

Number of Rooms

Open Date

Tunkhannock, PA

  67

01/20/2012

Atmore, AL

  81

03/02/2012

Ottumwa, IA

  77

04/12/2012

Idaho Falls/Airport, ID

127

04/17/2012

Clinton, IA

  76

04/25/2012

West Monroe, LA

  82

05/18/2012

Jackson Hole, WY

  87

05/24/2012

Blytheville, AR

  70

06/01/2012

Augusta, ME

  80

06/14/2012

Pigeon Forge, TN

122

06/14/2012

Jacksonville Beach/Ocean Front, FL

177

06/18/2012

 

Hampton Inn & Suites Openings

Number of Rooms

Open Date

Durham/North I-85, NC

137

01/06/2012

Salt Lake City/University-Foothill Dr, UT

  81

01/18/2012

Charlestown, WV

131

01/25/2012

Edgewood/Aberdeen-South, MD

134

02/13/2012

Scottsdale/Riverwalk, AZ

101

02/23/2012

Selma-San Antonio/Randolph AFB Area, TX

  85

03/06/2012

Dodge City, KS

108

03/15/2012

Salem, OR

  86

04/03/2012

Chicago/Mt. Prospect, IL

120

04/12/2012

Sharon, PA

  74

05/07/2012

San Luis Obispo, CA

  84

05/21/2012

Fresno/Hwy 99, CA

  94

06/05/2012

Seattle-Airport/28th Ave, WA

218

06/18/2012

Harrisburg/North, PA

106

06/28/2012

 

Hampton by Hilton Openings

Number of Rooms

Open Date

London/Croydon, UK

120

03/13/2012

Swinoujscie, Poland

104

03/30/2012

Bursa, Turkey

107

04/05/2012

Birmingham/Broad Street, UK

285

05/01/2012

 

Hampton Inn by Hilton Openings

Number of Rooms

Open Date

Ciudad del Carmen Campeche, Mexico

120

02/21/2012

Sydney, NS, Canada

128

04/18/2012

About Hampton Hotels

The Hampton brand, including Hampton Inn, Hampton Inn & Suites and Hampton by Hilton, is an award-winning leader in the mid-priced hotel segment. With nearly 1,900 properties globally, Hampton Hotels is part of Hilton Worldwide, the leading global hospitality company. All Hampton Hotels offer warm surroundings and a friendly service culture and personality, defined as "Hamptonality," supported by its 100% Satisfaction Guarantee. High-quality accommodations, in-room conveniences and the latest technology, combined with numerous locations and consistent offerings, have made Hampton a leader in its segment and one of the fastest growing hotel brands.  For more information about Hampton Hotels, please visit www.hampton.com or http://news.hampton.com or connect with us at www.facebook.com/Hampton, http://twitter.com/Hampton or www.youtube.com/Hampton.

About Hilton Worldwide

Hilton Worldwide is the leading global hospitality company, spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels.  For 93 years, Hilton Worldwide has offered business and leisure travelers the finest in accommodations, service, amenities and value.  The company is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands.  Its brands are comprised of more than 3,800 hotels and timeshare properties, with more than 630,000 rooms in 91 countries and territories and include Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts, Hilton Hotels & Resorts, DoubleTree by Hilton, Embassy Suites Hotels, Hilton Garden Inn, Hampton Hotels, Homewood Suites by Hilton, Home2 Suites by Hilton and Hilton Grand Vacations.  The company also manages the world-class guest reward program Hilton HHonors®.  Visit www.hiltonworldwide.com for more information and connect with Hilton Worldwide at www.facebook.com/hiltonworldwide, www.twitter.com/hiltonworldwide, www.youtube.com/hiltonworldwide, www.flickr.com/hiltonworldwide and www.linkedin.com/company/hilton-worldwide.

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