European Wax Center Launches World's Sexiest Coupon July 30, 2012

Wax-Only Facility Invites Public to Interact with EWC Jitney Bum Bus for FREE Waxing Services

AVENTURA, Fla., Aug. 3, 2012 /PRNewswire-iReach/ - European Wax Center, the nation's leader in comfortable, healthy waxing, has transformed the iconic Hampton Jitney into the world's sexiest digital coupon, known as the EWC Jitney Bum Bus. July 30 through August 26, New Yorkers and visitors that hop aboard the EWC Jitney Bum Bus and interact on their social networks will be rewarded with a complimentary waxing service from European Wax Center.

In addition to EWC Jitney Bum Bus passengers, onlookers also have the opportunity to receive a complimentary waxing service by utilizing their social networks. The general public is also encouraged to visit the European Wax Center Facebook page for additional opportunities to receive complimentary waxing between July 30 and August 26.

To redeem a complimentary waxing service via the EWC Jitney Bum Bus:

  • Check-in at the "EWC Jitney Bum Bus" location on Facebook
  • Check-in at the "EWC Jitney Bum Bus" location on Foursquare

Tweet using the hashtag #EWCJitneyBumBus

Take a photo of the EWC Jitney Bum Bus and tag European Wax Center on Facebook

Those who post a photo of the Bum Bus to Facebook can also tag their friends to share the opportunity at a free waxing service.

Those with EWC Jitney Bum Bus photos can then show their photo at any European Wax Center location on their mobile device to redeem a complimentary waxing service.

The European Wax Center Bum Bus will travel the South Fork lines from Manhattan to the Hamptons. The Bum Bus departs from 9 a.m. – 10 p.m. at the following locations:

  • 86th Street; between 3rd & Lexington
  • 59th & Lex; between 60th & 59th Street
  • 69th & Lex; between 69th & 68th Street
  • 40th Street; between 3rd & Lex

About EWC Jitney Bum Bus:

The EWC Jitney Bum Bus will run from July 30 – August 26, 2012. Free waxing services via the EWC Jitney Bum Bus can be redeemed July 30 – Oct 1, 2012. Waxing services available for redemption are as follows: women's eyebrows, bikini line, or underarms; men's: eyebrows, nose or ears. Women can upgrade to a full face package, full bikini or Brazilian service for a discounted price.

About European Wax Center

European Wax Center is the Ultimate Wax Experience offering comfortable, healthy waxing and the European Wax Center exclusive four-step Comfort Wax™ hair-removal system. Every service restores and rejuvenates skin while leaving it smooth and hair-free for weeks on end. Developed in Paris, the proprietary Comfort Wax™ is a hard wax that clings to the hair, not skin. Guests can enhance their experience and preserve their results with the European Wax Center line of high-end products.

European Wax Center was founded by David Coba, Joshua Coba and Jessica Coba who spent more than 10 years developing the Ultimate Wax Experience that features a high-quality wax, high-end products, a clean, professional environment, full-privacy Wax Suites, and efficient service. Today, European Wax Center is recognized as the leader in comfortable, healthy waxing and a national brand franchise. European Wax Center was ranked No. 82 in the 2011 Inc. 500 list of the fastest-growing private companies. The Company was also named No. 1 Franchise and ranked No. 7 in its industry by Inc. magazine. For more information about European Wax Center or to inquire about owning a franchise log on to www.waxcenter.com.

Media Contact:

Keegan Shoutz Lola
Red PR
(612)333-1723
keegan@lolaredpr.com

News distributed by PR Newswire iReach: https://ireach.prnewswire.com

SOURCE European Wax Center

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