August 20, 2012 // Franchising.com // LOUISVILLE, Ky. –The Louisville J.D. Byrider dealership at 6600 Dixie Highway hosted a slam-dunk customer appreciation event for current and new customers on Saturday, Aug. 18. Attendees enjoyed free food and entertainment, car washes, giveaways and the chance to meet NBA legend Darrell “Dr. Dunkenstein” Griffith. Griffith was on hand to sign autographs and shoot hoops with fans for charity, and all proceeds, along with a $5,000 donation from the dealership, were given to the West End School in Louisville. Board Chairman Paul Perconti of West End School was present to accept the donation.
“We’re very fortunate to have great customers in the community who have helped us reach our one-year anniversary,” said Lee Becton, general manager of Louisville J.D. Byrider. “Because of this, we’re proud to become community partners and supporters of West End School and its mission to provide at-risk boys a solid, supportive education that enables pathways to success – much like the mission of J.D. Byrider.”
”Our Louisville company store has been performing well by putting the customers first, helping them get financing and ultimately improving their lives,” said Rob Palmer, chief operating officer of J.D. Byrider. “We listen to our customers and, as a result, our sales and service rating ranks above the national average for car dealers.”
Since its opening a year ago, the corporate-owned location has achieved a 99 percent sales satisfaction rating and a 95 percent service satisfaction rating among current customers. In celebration of its anniversary, the dealership is the first company store in the system to upgrade its warranty policy from a 24-month/24,000-mile warranty to a 36-month/36,000-mile warranty on service and vehicle support for all new customers.
Photos: Available upon request.
The 16,500-square-foot location employs 20 people and offers used car sales, financing, a service department and a customer service center. The new store is the first company-owned location in Kentucky. J.D. Byrider also has company-owned locations in Indiana, Ohio, Pennsylvania and Georgia, all which offer quality used cars, service warranties and affordable pricing on parts and labor.
Founded in 1989, J.D. Byrider is the nation’s leading used car sales and finance enterprise. The company was founded to serve customers with special auto financing needs and to ensure that they receive the same quality service in every J.D. Byrider dealership. With nearly 1 million vehicles sold, the company continues its focus on reliability and customer satisfaction. Headquartered near Indianapolis in Carmel, Ind., J.D. Byrider consists of 118 franchised- and 20 company-owned dealerships in 31 states. Visit www.jdbyrider.com to learn more.
Tim Coxey | Linda Jackson