October 18, 2012 // Franchising.com // MILWAUKEE, WI - The Green Bay Packers' best defense against a poor night's sleep may be a mattress made by Verlo Mattress Factory, which was named the Official Mattress of the Green Bay Packers today.
The announcement, made jointly by the Green Bay Packers and Verlo, reflects a natural partnership between two organizations with a history of excellence and performance.
In fact, the Green Bay Packers sleep on Verlo mattresses while attending training camp each year at St. Norbert College, so they have first-hand knowledge of their comfort and durability.
Verlo Mattress Factory is the only manufacturer to back their mattresses with a Lifetime Comfort Guarantee. For over 50 years, the Wisconsin-based manufacturer has built high-quality custom mattresses in their local factories, and then sold them at factory-direct prices.
"We are very proud to be affiliated with the Green Bay Packers," said Verlo president Tom Cass. "There is a direct correlation between getting enough sleep and being able to perform at your peak. This is especially true for professional athletes whose muscles take a daily beating."
Verlo mattresses accommodate a person's natural sleep position, which helps to eliminate the tossing and turning that takes place during the night. By doing this, Verlo provides customers with a more restful night's sleep and contributes to enhanced performances.
"Just as the Packers organization is building a legacy in addition to a winning season, Verlo is building more than a mattress," said Scott Baitinger, chief marketing officer at Verlo. "We're building a better night's sleep."
SOURCE Verlo Mattress