Crunch Fitness And Bliss Partner To Bring Some Spa To Your Gym
NEW YORK, Nov. 15, 2012 // PRNewswire // - Crunch is thrilled to announce that their members can now have an in-gym spa experience after a sweaty workout with Bliss bath and body products. Members will get to treat their strands and skin to Bliss's signature line of lemon+sage shampoo, conditioner, body wash, and lotion in Crunch locker rooms nationwide as well as purchase these best-sellers in the gym's CRUNCH SHOP.
"We looked for the right partner to help us elevate our members post workout experience and the Bliss brand and products align perfectly with Crunch," said Keith Worts, President, Crunch.
Crunch members will also receive access to exclusive discounts on Bliss products, sampling, events and other promotions that combine both brands' unique wellness visions.
"Bliss's mission is to empower people to achieve a higher state of happy and we do that by giving them the tools to improve their overall well-being," said Mike Indursky, President, Bliss. "We're thrilled to partner with Crunch, a brand with a shared philosophy of wellness through fitness, as we do through spa and healthy beauty."
Bliss products will officially launch at Crunch nationwide in New York City, San Francisco, Los Angeles, Miami and Washington, D.C. on November 15, 2012. The products will be in all of the locker rooms and full-sized products can be purchased at each location. For more information on Bliss products visit www.blissworld.com and to check class schedules or download a free guest pass visit www.crunch.com.
Crunch is a gym that believes in making serious exercise fun by fusing fitness and entertainment and pioneering a philosophy of No Judgments. Headquartered in New York City, and co-owned by New Evolution Ventures (NeV) and private-equity firm Angelo Gordon, Crunch serves over 200,000 members with 55 gyms worldwide, including 27 franchise locations CT, FL, TX, WA, OR, CA, NJ, VA, NY and Australia, and is rapidly expanding across the U.S. and around the globe. Go to www.crunch.com for more information.
There are currently 21 bliss spas worldwide: bliss soho, bliss57 and bliss49 in Manhattan, bliss san francisco, bliss chicago, bliss los angeles, bliss dallas, bliss atlanta, bliss scottsdale, bliss hoboken, bliss fort lauderdale, bliss dc, bliss south beach, bliss hollywood, bliss boston, blisslondon, bliss hong kong, bliss doha, bliss barcelona, and bliss st.petersburg. Bliss bath, body and skincare amenities can be found in room at W Hotels nationwide. Bliss retails its bath, body and skincare lines through its bliss catalog, blissworld.com web site, on Maritime, and at international retailers including Ahlens, Bloomingdale's, Blue Mercury, Debenhams, Harrod's, Harvey Nichols, House of Fraser, Kicks, Lord & Taylor, Neiman Marcus, Macy's, Rive Gauche, Sephora, and Ulta.