December 07, 2012 // Franchising.com // RICHARDSON, Texas – Detroit fans now have two spots to get their wing fix. Wingstop, which opened its first location in the state of Michigan last month, is now open in Livonia, Mich. at 28517 Schoolcraft Road.
The 540-unit wing chain features traditional and boneless wings, chicken strips and Glider sandwiches – all sauced and tossed in 10 original flavors. Homemade side dishes include fresh cut seasoned fries, made daily from Idaho potatoes, baked beans, coleslaw, potato salad, veggie sticks and house made ranch and bleu cheese dips.
“We’re excited to introduce the Livonia community to Wingstop,” said Andrew Elliott, who owns the location. “There really aren’t any other wing restaurants in the area that just cater to serving the best, fresh, made-to-order wings. We can’t wait for guests to try us out and see why we’re the wing experts.”
Elliott is planning a grand opening for January, which will include a sampling day that invites the community to taste Wingstop’s award-winning wings for free.
“We’re already gearing up for our grand opening next month,” added Elliott. “Once you try Wingstop, you crave it. So we’re excited to invite guests to join us and get five free boneless or classic wings.”
The Livonia opening is thanks to one of three recent development agreements that will result in multiple locations in the area, including a restaurant scheduled to open next year in Warren and two new stores in Detroit.
Wingstop of Livonia is open from 11 a.m. to midnight daily. To place call-ahead orders or for more information, call (734) 522-9464. For online orders, or to locate the nearest Wingstop, visit www.wingstop.com.
More information is available at Facebook.com/Wingstop with high-resolution, broadcast quality b-roll available for download at: http://www.elcreative.com/downloads/Credera-B-Roll.zip
Founded in 1994 and headquartered in Richardson, Texas, Wingstop has more than 540 restaurants open across the United States and Mexico. With a sole focus on chicken wings, the Wingstop menu features 10 wing flavors including Original Hot, Cajun, Atomic, Mild, Teriyaki, Lemon Pepper, Hawaiian, Garlic Parmesan, Hickory Smoked BBQ and Louisiana Rub. Wings are made fresh, cooked-to-order and customers can also choose from homemade side dishes including Wingstop’s award winning fresh-cut seasoned fries. Wingstop has experienced eight consecutive years of positive sales increases, was named a Top 10 Best Franchise Deal by QSR magazine, and has been voted ‘best wings’ in markets across the country. Troy Aikman, three-time Super Bowl champion and Hall of Fame quarterback, has served as the chain’s national spokesman since 2003 and recently joined the Wingstop Board of Directors. Wingstop was acquired in 2010 by affiliates of Roark Capital Group, an Atlanta-based private equity firm that specializes in business and consumer service companies with attractive growth prospects and revenues ranging from $20 million to $1.0 billion. For more information visit wingstop.com, wingstopfranchise.com or facebook.com/Wingstop.