January 10, 2013 // Franchising.com // RICHARDSON, Texas – Wingstop is gearing up for its busiest time of the year with the launch of its Boneless Blitz Pack, available now through Sunday, February 28.
To kick off the special, Wingstop is offering Facebook fans a chance to get in on the action with a Boneless Blitz Sweepstakes. The sweepstakes offers weekly Boneless Blitz Pack giveaways and a chance to win a $5,000 “Ultimate Fan Cave” and a Wingstop catered party for 20.
The Boneless Blitz includes 25 all white meat boneless wings, sauced and tossed in guests’ choice of three sauces, two dips, four fresh-baked yeast rolls, veggie sticks and a large order of fresh-cut seasoned fries for $19.99. The limited-time offer is available systemwide at 550 Wingstop locations.
“Boneless wings are in high demand with our guests and Boneless Blitz is perfect for game watching and tailgates,” said Marcia Harris-Daniel, vice president of marketing. “They’re easy to eat, less mess, and a great deal whether you’re feeding a team or a family.”
Founded in 1994 and headquartered in Richardson, Texas, Wingstop has more than 550 restaurants open across the United States and Mexico. With a sole focus on chicken wings, the Wingstop menu features 10 wing flavors including Original Hot, Cajun, Atomic, Mild, Teriyaki, Lemon Pepper, Hawaiian, Garlic Parmesan, Hickory Smoked BBQ and Louisiana Rub. Wings are made fresh, cooked-to-order and customers can also choose from homemade side dishes including Wingstop’s award winning fresh-cut seasoned fries. Wingstop has experienced nine consecutive years of positive sales increases, was named a Top 10 Best Franchise Deal by QSR magazine, and has been voted ‘best wings’ in markets across the country. Troy Aikman, three-time Super Bowl champion and Hall of Fame quarterback, has served as the chain’s national spokesman since 2003 and is a member of the Wingstop Board of Directors. Wingstop was acquired in 2010 by affiliates of Roark Capital Group, an Atlanta-based private equity firm that specializes in business and consumer service companies with attractive growth prospects and revenues ranging from $20 million to $1.0 billion. For more information visit wingstop.com, wingstopfranchise.com or facebook.com/Wingstop.