Luxury Homes by Keller Williams Realty Gains Momentum in Tampa Bay

Keller Williams Realty Luxury Homes division in Tampa and St Petersburg have joined forces to form a successful home division group. Their success is attributed to the solid marketing strategies and vast experience of the agents who focus on the luxury homes market.

St. Petersburg/ Tampa, FL, January 16, 2013 - ( - Keller Williams Realty Luxury Homes divisions in Tampa and St Petersburg have joined forces to form a structured and collaborative team. The growing success of the Luxury Homes division is attributed to the solid marketing strategies and vast experience of the agents who focus on the luxury homes market.

KW Luxury Homes International combines Keller Williams University with qualifications and standards put in place by the Institute for Luxury Home Marketing. Composed of an exclusive, sophisticated group of professionals who have received extensive training on how to best meet the needs of affluent buyers and sellers, the luxury division within the Chadwick Group offices in Tampa Bay continues to grow and thrive.

“Through the Luxury Homes program, our team has implemented unique strategies into our business to find the best results for our clients,” states Irene Gray of The Gray Roberson Team, based in the Keller Williams South Tampa office. Gray recently combined her expertise with Mary-Jo Robertson to specialize and service upper-tier homes. The team credits much of their success to the continuous training and tools they have access to through Keller Williams.

A Keller Williams Luxury Home agent differs from the ordinary agent by surpassing basic qualifications. “Many affluent sellers trust us with their listings because they know we provide special competencies for our clients, a customized marketing plan, an international network and we utilize a list of unique marketing tools geared specifically toward each individual client,” explained Mary Jo Roberson.

The team of Luxury Home agents in Tampa and St Petersburg are able to leverage their collective databases, giving each seller’s listing greater exposure through networking within a strong targeted channel. Lori Famiglietti, a Luxury and Waterfront homes specialist within the Keller Williams St Petersburg office believes in the strength of a unified team of Luxury agents. “We all market in different ways, so coming together in a collaborative environment and sharing ideas means creating the best strategies. What works for one agent may quickly become a piece of another agent’s marketing plan, which means the buyers and sellers win through maximum exposure. Luxury Home clients get a much better experience with a KW Luxury agent because we are a group of like-minded, trained and professional people who really know what it takes to deliver the service and end result the Luxury client expects and deserves,” states Famiglietti.

About Keller Williams Luxury Homes Division

Keller Williams Realty Luxury Homes Division is a group of elite and sophisticated real estate professionals focused exclusively on the Luxury Home market. Keller Williams Realty is the #1 resource for residential real estate in Tampa Bay, and the second-largest real estate franchise operation in the United States, with over 700 offices and almost 80,000 associates in the United States and Canada. For more information, visit Keller Williams Realty online at (


Karen Janette
Keller Williams Chadwick Group

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