February 21, 2013 // Franchising.com // GREENWOOD VILLAGE, COLO. - Homewatch CareGivers International, a provider of full-service home care since 1980, has been ranked 3rd in the Senior Care category and 12th in its size segment (100-249 locations) by Franchise Business Review’s 2013 Franchisee Satisfaction Awards.
The Franchisee Satisfaction Awards, or the FBR 50 Awards, is an annual ranking of top franchise companies with the highest overall franchisee satisfaction. This year, Franchise Business Review surveyed 26,000 franchisees, and a total of 200 franchise brands (50 in each size category) were recognized.
“Homewatch CareGivers provides a powerful network of support to our franchisees, assuring their successful launch and strong business growth for years to come,” said Leann Reynolds, president of Homewatch CareGivers. “The fact that Homewatch CareGivers continues to rank in Franchise Business Review’s Top-50 is a true validation of our system and our franchisees’ satisfaction.”
Homewatch CareGivers was ranked 34th overall among the 200 companies, placing the company in the top 20 percent of all franchise brands on the market. The company was judged on training and support, leadership, core values, financial opportunity and franchise community.
“These franchisors truly understand the importance of surveying their operators,” said Michelle Rowan, president of Franchise Business Review. “Not all brands survey their franchisees, but those who do offer a wealth of information on a franchise’s leadership, training and support, franchise model, and financial outlook.”
FBR 50 is the only award program to rank companies based solely on the satisfaction of their franchisees, as determined by survey. The survey includes 37 questions relating to the franchisee’s experience and satisfaction, as well as to market area, business lifestyle, and other demographic characteristics.
Homewatch CareGivers franchises provide home care and personal assistance to individuals who are aging, disabled and rehabilitating, so that they may remain in their homes. Since its founding in 1980, Homewatch CareGivers International has expanded to include over 200 franchise locations in six countries — while remaining steadfast to its heritage of home care. Specialty care to those living with chronic illnesses – including Pathways to Memory™ for those impacted by dementia and Alzheimer's – allows clients to age in place. Through training and ongoing support, each franchisee is equipped to deliver the exceptional care and proprietary programs that provide peace of mind to clients and their loved ones.
Franchise Business Review is a national franchise market research firm that performs independent surveys of franchisee satisfaction and franchise buyer experiences. The firm’s services include commissioned franchise research projects, as well as industry-wide studies of franchisee satisfaction.
Spector & Associates for Homewatch CareGivers