Crunch Fitness Announces White Plains, NY As Newest Franchise Location
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Crunch Fitness Announces White Plains, NY As Newest Franchise Location

Enrollment Center Open For Memberships and Opening in March

NEW YORK - Feb. 25, 2013 // PRNewswire // - Crunch, the health club chain best known for making serious fitness fun through unique programming and cutting-edge training, announces the opening of its newest franchise location at One North Broadway, White Plains, New York. Set to open in March, Crunch White Plains will bring its 'No Judgments' philosophy and fusion of fitness meets entertainment to the White Plains community and be the first fitness center to open in the area offering free parking for its members.

Crunch White Plains will be timed perfectly to help people continue with their New Year fitness goals. Residents will be able to kick off their New Year's Resolutions with the club's diverse and innovative group fitness classes, the very ones that have helped make Crunch famous in the industry, including, BodyWeb w/TRX® , BOSU® Bootcamp, Zumba ® and more.

Our goal is to offer an amazing fitness experience in a fun, inspiring and supportive environment," said Crunch franchisee, Steve Viscardi . "I'm thrilled to have the opportunity to bring the revolutionary Crunch brand into the Westchester County market and beyond."

Crunch White Plains will boast an expansive 22,000 square foot facility featuring top-of-the-line cardio equipment, and a 4,000 square foot free weight area complete with brand-new, state-of-the-art weight training equipment. The club's sprawling group fitness studio will house over 250 of Crunch's unique classes per month, including, BodyWeb w/TRX, Bosu Bootcamp, Zumba, Yoga Body Sculpt, and more. Expert personal trainers, an online fitness and nutrition program, tanning, Drywave Massage beds, and full-service locker rooms, complete with shower facilities and changing rooms will also be among the facility's premier amenities.

Franchise team, Mike Lamparski , Fred Maudsley and Steve Viscardi are industry veterans with Fitness Holdings, LLC, and have more than 40 years experience in the fitness and health club industry. They plan to add additional facilities to serve Westchester county further. An enrollment center is now open near the club space, located at One North Broadway, White Plains, NY 10601. Visit or call 914-328-3311 for more information on exclusive membership opportunities. For more information about Crunch franchising opportunities go to

About Crunch

Crunch is a gym that believes in making serious exercise fun by fusing fitness and entertainment and pioneering a philosophy of No Judgments. Headquartered in New York City, and co-owned by New Evolution Ventures (NeV) and private-equity firm Angelo Gordon, Crunch serves over 200,000 members with 61 gyms worldwide, including 34 franchise locations CT, FL, TX, WA, OR, CA, NJ, VA, NY and Australia, and is rapidly expanding across the U.S. and around the globe. Go to for more information.

About New Evolution Ventures™ (NeV)

New Evolution Ventures™ (NeV) Based in Northern California, New Evolution Ventures (NeV) is a private equity firm focused on the acquisition, development and operations management of fitness, health and wellness interests both domestically and internationally. Founded in 2008 by Mark Mastrov , Jim Rowley and Mike Feeney , the current team of NeV professionals is shaping the world of fitness, health and wellness one brand at a time. With a foundation representing over a century of business experience, NeV currently has operations and investments in more than 20 countries worldwide representing over 800+ facilities. For more information, visit

About Angelo, Gordon & Co., L.P.

Angelo, Gordon & Co., L.P. is a privately held limited partnership founded in November 1988, and currently manages approximately $23 billion. The firm's investment focus centers on core competencies of real estate, credit, and private equity. Angelo, Gordon has over 200 employees (approximately half of whom are investment professionals) and is headquartered in New York, with associated offices in Chicago, Los Angeles, Washington D.C., London, Hong Kong, Seoul, Shanghai, Tokyo, and Sydney. For more information, visit




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