Yogurt Mountain Serves Up Breakfast-Inspired Flavors and Toppings for Spring

BIRMINGHAM, Ala. - March 20, 2013 - (BUSINESS WIRE) - Yogurt Mountain, LLC, today announced that America's Favorite Yogurt Store™, Yogurt Mountain®, is unveiling a new “Breakfast for Dessert” promotion with breakfast-inspired yogurts and toppings for spring.

The new promotion runs through April 25 and introduces a diner-like feel through the addition of breakfast-themed flavors and toppings to the current frozen yogurt mix. The promotional flavors are Maple Bacon yogurt, Iced Cinnamon Roll yogurt, Cup of Coffee yogurt, Orange Juice Sorbet, and Frozen Hot Chocolate yogurt. In addition, select stores will carry Strawberry-Banana Smoothie yogurt. Stores will also feature a variety of breakfast-themed toppings like cereals, fresh fruit, and caramel wafers—which are a popular breakfast item in Europe. The white-plate diner theme is carried out in each store through a chalkboard door decal, the “menu” on the windows, white diner hats on the employees and even a guest check left on a table.

“Yogurt Mountain’s breakfast-themed promotion allows you to 'mix it up' with your favorite breakfast items," commented David Kahn, president and founder of Yogurt Mountain. “We encourage customers to swirl the new flavors by selecting the center handle. For example, Frozen Hot Chocolate and Cup of Coffee make a perfect 'Mocha Latte' and Maple Bacon swirled with Iced Cinnamon Roll creates an amazing French toast ‘Sampler Plate.’ For toppings, Kosher Bacon Bites create a perfect complement to the Maple Bacon yogurt flavor, which tastes like pancakes drenched in maple syrup with a hint of bacon. The options are endless, and the only definitive way to discover your favorite is to try them all."

About Yogurt Mountain®

Yogurt Mountain® has 44 stores open in 14 states featuring the ultimate, self-serve frozen-yogurt experience. Each one features 12-16 rotating flavors of frozen yogurt and more than 50 toppings, which can be purchased by the ounce. Frequent patrons can receive Yogurt Mountain® special info and YOMO PROMOS, via YOMOBILE text, sent directly to their cell phone by entering their cell numbers at the register or text “YOMO” to “81018” to opt-in using their mobile device.

Yogurt Mountain® stores’ hours vary by location, so check your local store to verify. For more details and information on franchising with Yogurt Mountain visit yogurtmountain.com. Follow Yogurt Mountain® on Twitter at http://twitter.com/yogurtmountain and like us on Facebook at http://facebook.com/yogurtmountain.

Contact:

Yogurt Mountain, LLC
Craig Hyde
205-909-1329
Corporate Marketing Director
hydec@yogurtmountain.com

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