Smoothie Factory Signs Master Franchising Agreement to Develop in the Caribbean Region
First stores under agreement to open in the Cayman Islands.
DALLAS, TX (PRWEB) March 21, 2013 - Smoothie Factory, a leader in today’s juice bar industry, today announced the company has signed a master franchise agreement with ASK7 Enterprises Ltd to develop the brand throughout the Caribbean countries. The agreement covers a total of 25 plus countries in the Caribbean including Barbados, Cayman Islands, Dominican Republic, Jamaica, Puerto Rico, St. Lucia and Trinidad and Tobago and the Commonwealth of the Bahamas, and Bermuda. The agreement calls for the development of Smoothie Factory stores within the Caribbean Region and also for sub-franchising of the Smoothie Factory brand from ASK7 Enterprises Ltd.
“Our international guests love Smoothie Factory’s wide variety of high-quality real fruit smoothies, fresh squeezed juices, and authentic frozen yogurt, all served quickly, in attractive, clean, pleasant surroundings every day,” said James Villasana, President, Smoothie Factory. “We are very excited to partner with ASK7 Enterprises Ltd. owned by Alfred Bodden and Katherine Hernandez who have a deep knowledge of the Caribbean market and passion about customer service”. The first store under the agreement will open in Cayman Islands, during the second quarter of 2013 and with plan to expand to the Dominican Republic in the next 12 – 18 months.
Alfred Bodden, President of ASK7 Enterprises Ltd. believes that the Caribbean market presents a huge opportunity. “In today’s world consumers are on the go more and also have discovered the need of a healthy living which make Smoothie Factory the perfect alternative for the Caribbean with it’s natural Smoothie’s made from fresh fruit and fresh squeezed juices.” he said.
The new stores will be tastefully decorated with bright colors, rich textures, and a modern design. The front counter will take center stage where guests can watch as all of Smoothie Factory’s innovative smoothies and fresh squeezed juices are prepared. The menu features a wide variety of smoothies including everything from the signature Factory Original™ and Strawberry Patche™ to Power Shots™ and Meal Replacement Smoothies.
In addition to the store’s new look and feel, Smoothie Factory will also adapt its menu to the Caribbean palate. The brand will offer traditional American favorites like Peanut Butter Powerhouse™, while also offering traditional flavors, including The Mango Smoothie™ and The Tropical Smoothie™. The shop’s official grand opening will be celebrated with much fanfare, including a ceremony complete with ribbon cutting.
The signing of the agreement marked the continuing expansion of the Smoothie Factory System internationally. Over the next few months, Smoothie Factory plans to celebrate the opening of stores in Jeddah and Dammam, Saudi Arabia, Delhi, India, and Newfoundland, Canada. With the opening in the Cayman Islands Smoothie Factory will operate in 7 countries.
About Smoothie Factory
Smoothie Factory is known for Blending Nutrition with Great Taste™ with innovative smoothies, fresh-squeezed juices, authentic frozen yogurt, light foods, and nutritional products. For more than 16 years, the Smoothie Factory brand has been a leader in the juice bar industry by providing customers with reasonably priced smoothies, served quickly, in attractive, clean, pleasant surroundings every day. In addition, an unwavering commitment to health and wellness continues to be an ingredient in their success. The Smoothie Factory web site is located at http://www.smoothiefactory.com. The Smoothie Factory Caribbean website is located at http://www.smoothiefactorycaribbean.com. .
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