Smoothie King Announces 2013 Development Plans
Leading Smoothie Franchise Focuses on Corporate and Multi-Unit Expansion to Drive Growth
NEW ORLEANS - March 25, 2013 // PRNewswire // - Smoothie King Franchises, Inc., the premier smoothie and nutritional lifestyle center, announced today it plans to open 70 franchise and 30 corporate locations across the U.S. in 2013. Since December 2012, the smoothie franchise has acquired six additional locations in Florida and Texas, bringing its total number of corporate stores to seven. Furthermore, Smoothie King has opened six new franchise locations since the start of the year.
"Smoothie King is experiencing energized growth and we're now seeking new multi-unit owners to help expand our footprint," said Smoothie King Global CEO Wan Kim . "As a multi-unit franchisee in South Korea, I know firsthand that our concept is a solid investment opportunity. Our positive same-store sales increases over the past three years are a true testament to the strength of our brand. We look forward to bringing our healthy products to more communities as we expand across the globe."
Smoothie King is on track to sign 100 new U.S. franchise agreements this year. Additionally, the company has plans to open 50 new international stores, including 40 in South Korea and 10 in Singapore. Even with more than 500 locations in the U.S., the brand still has extensive single and multi-unit smoothie franchise opportunities available in the Southeast, Mid-Atlantic and Northeast regions, as well as Texas.
To fuel growth, Smoothie King is offering a franchise development incentive program in celebration of its 40th anniversary. Since launching the program in January, 20 percent of Smoothie King's U.S. system has responded with requests to open new units, showing their confidence in the brand and its future. New franchisees will receive 40 percent off the franchise fee, a savings of $10,000 for the first 40 agreements signed in 2013. To date, seven new franchisees have already taken advantage of the incentive program.
Smoothie King will be at the 2013 Multi-Unit Franchise Conference, March 27 – 29 in Las Vegas, showcasing the brand's latest growth initiatives at booth #625. To learn more about the benefits of owning a Smoothie King, visit www.smoothiekingfranchise.com or contact Natalie Johnson at (985) 635- 6973, ext. 115.
About Smoothie King Franchises Inc. // SK USA, INC.
Smoothie King Franchises, Inc. is a privately held; New Orleans-area-based franchise company and the premier Smoothie Bar and Nutritional Lifestyle Center in the industry. Smoothie King® offers guests the original nutritional fresh-blended smoothie and healthy retail products, including sports beverages, energy bars, healthy snacks, vitamin supplements, herbs, minerals and other sports nutrition products. Smoothie King® opened its first store in 1973 and started as the first franchised smoothie bar/health food store in the United States in 1989. Smoothie King® currently has more than 600 units operating in 32 states, the Caymans, Singapore and the Republic of Korea. In 2013, Smoothie King® was ranked no. 1 by Entrepreneur magazine in the juice bar category for the 19th year and no. 104 overall on the 2013 Franchise 500 list. Visit www.smoothieking.com; engage on Facebook www.facebook.com/SmoothieKing; follow us on Twitter at http://twitter.com/smoothieking.
SOURCE Smoothie King Franchises, Inc.
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