Pembroke Mall Max & Erma's Gets a Make-Over, Grand Re-Opening Scheduled

Tuesday, April 2nd, 2013

Who: Live music with Dixie 7; charity partner Sigma Sigma Sigma for Cystic Fibrosis; local dignitaries and business leaders, including Virginia Beach Council Member Jim Woods; Diane Raihle from the Hampton Roads Chamber of Commerce; and Max & Erma's associates and management, including President Steve Weis.

What: Rededication and reopening, following a major makeover

When: Thursday, April 4th, 6 p.m., VIP Reception Immediately Following

***Media Are Invited to Stay for the Reception***

Where: The Pembroke Mall, 4512 Virginia Beach Blvd., Virginia Beach, VA 23462 Phone 757.493.8088

Background: The Virginia Beach restaurant, located in the Pembroke Mall, was given a complete, inside-and-outside makeover that represents a significant investment in the local community. Area diners will enjoy Max & Erma's fun, all-new look. But don't worry—guests who love the admittedly kitschy décor that made Max & Erma's famous won't be disappointed. While the restaurant has been updated, there's still plenty of fun memorabilia adorning the place.

Also on April 4th, the Pembroke Mall Max & Erma's is holding a FUNdraiser for charity partner Sigma Sigma Sigma for the Cystic Fibrosis Foundation. Max & Erma's will donate 20 percent of that day's purchases to the Virginia Wesleyan sorority's efforts to help eradicate cystic fibrosis.

About Max & Erma's

Celebrating its 40-year heritage, Columbus, Ohio based Max & Erma's - home to America's Best Cheeseburger—has embarked on an extensive system-wide program to reignite growth. With innovative new gourmet burgers and other new food and drink items, an all-new look and the launch of Free Cookies Wednesday, Max & Erma's is an increasingly popular neighborhood gathering spot.

SOURCE Max & Erma's


Sarah Irvin Clark
Irvin Public Relations
614.225.9100 ext. 3


Share this Story:


comments powered by Disqus

Franchise News Room »

News By Industry »

Featured Opportunities

Red Mango
Based in Dallas and with more than 300 locations across the U.S., Mexico, El Salvador and Uruguay, Red Mango is a rapidly-expanding retailer of...
Papa Murphy's Take 'N' Bake Pizza
The world's largest, fastest growing Take 'N' Bake pizza franchise is offering you something fresh.
Hungry Howie's Pizza
Hungry Howie's is currently EXPANDING! Top Markets are available for single or multiple unit development. Get the EDGE over the competition with...
Fast Crafted® Restaurant Brand Specializing in Freshly-Sliced, Deli-Inspired Meats & Sandwiches 
As owner of an Image360 Center offering signage and graphic solutions, you’ll enjoy the work/life balance of a business-to-business enterprise...

Subscribe to Express

A Franchise Update Media Production
Franchise Update Media | P.O. Box 20547 // San Jose, CA 95160 // PH. (408) 402-5681
Copyright © 2001 - 2017. All Rights Reserved.

In Loving Memory Of Timothy Gardner (1987-2014)