Rapidly Expanding Fitness Franchise Opens 100th Club
TITLE Boxing Club® Reaches Company Milestone with Opening of Fishers, Indiana Location
May 16, 2013 // Franchising.com // OVERLAND PARK, Kan. – Capitalizing on the $20 billion fitness industry, TITLE Boxing Club announced today the opening of their 100th club location, signifying a new company milestone for the quickly growing fitness concept that began franchising less than three years ago.
The largest boxing franchise in the nation will open its 100th club in Fishers, Ind. on May 15. This club is owned by Dan Hannay and will boast the brand’s POWER HOUR workout that burns up to 1,000 calories per hour. The Fishers club will be the second location in Indiana for the brand. Another club, also owned by Hannay, is already operating in Indianapolis. With extensive experience in director and managerial positions along with multi-unit business management, Hannay’s skill set quickly transferred into success as a TITLE Boxing Club franchisee.
“TITLE Boxing Club has quickly become the go-to fitness club for workout enthusiasts and beginners alike,” said Dan Hannay, Owner of TITLE Boxing Club of Indianapolis and Fishers. “Opening the 100th club in the system is an exciting accomplishment and we can’t wait to bring this tremendous workout to the residents of Fishers.”
The Fishers club will feature an updated design that includes larger graphics, the new TITLE Boxing Club logo along with a brand new ‘trainers circle’. The addition of the trainers circle allows members to sit and wrap their hands and warm up before class in a semi-circle design surrounded by benches. In addition to these new features, TITLE Boxing Club of Fishers will have 54 heavy bags hanging in the center of the club surrounded by a retail store featuring TITLE Boxing gear. The new design has an urban feel, with bricks lining the walls and the addition of “old-school” gym style lights. While the new club has an appearance that is functional and modernized, the goal of the club remains to help customers at any fitness level establish and maintain a healthy and fit lifestyle.
The 100th opening comes on the heels of an explosive start to the year for TITLE Boxing Club. In January 2013 the company had 85 open clubs and nearly 350 under development. On pace to open 12-15 new clubs per month through the end of 2013, the brand proves to have found a niche in the saturated fitness industry and is quickly becoming one of the fastest growing franchises with clubs operating in 27 states across the U.S.
“TITLE Boxing Club has created a unique business and fitness opportunity for people,” said John Rotche, President of TITLE Boxing Club. “We have been able gain momentum by building a strong franchise model so that owning and operating a club is easy and profitable while also providing a workout that helps members reach their goals and leaves them feeling empowered.”
TITLE Boxing Club is filling a niche in the fitness industry as women ages 30-45 years old are the largest demographic taking part. The 60-minute workout guarantees results and the non-threatening environment appeals to women. TITLE Boxing Club offers members an interval based workout program that combines bouts of intense cardio and boxing exercises with short periods of rest. This type of interval training provides the most effective work to rest ratio, optimizing the client’s results.
TITLE Boxing Club does not promote actual fighting in its clubs, but rather encourages all participants at different fitness levels to workout at their own pace. Trained instructors lead the classes, each with different motivational styles and techniques. Some instructors focus on upper body training while others might incorporate more cardiovascular exercises into their session. During classes, members feed off of a group fitness atmosphere while music takes their mind off the intense effort so they workout harder, longer. Along with the physical results, the concept offers clients intense emotional and spiritual changes as well. Members leave each session with new-found confidence and empowerment.
For more information about TITLE Boxing Club, or to find a club in your area, visit www.TITLEBoxingClub.com. To learn more about TITLE Boxing Club franchise opportunities, visit www.TITLEFranchise.com.
About TITLE Boxing Club®
TBC International, LLC opened the first TITLE Boxing Club fitness center January 2, 2008 in Overland Park, Kansas. TITLE Boxing Clubs offer explosive total body boxing and kickboxing fitness workouts that help women and men burn up to 1,000 calories an hour in group classes. The company was founded by retired professional boxer and promoter Danny Campbell and Kansas businessmen Tom Lyons. Current ownership is under Lyons, Campbell, and Rick Washburn; experienced franchise executive John Rotche; and Title Boxing Company, the world’s largest distributor of boxing, kickboxing and MMA equipment, apparel and accessories. For more details, visit www.TITLEboxingclub.com.
SOURCE TITLE Boxing Club®
Fishman Public Relations
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