Wendy’s Offers $1.99 Kids’ Meals Just in Time for Summer

Wendy’s joins Kids LiveWell Program - New Product and Interactive Games added to Kids’ Meals

June 04, 2013 // Franchising.com // Dublin, Ohio – This summer both kids and parents alike will be thrilled to find new menu items and interactive games added to the Wendy’s® Kids’ Meals. And starting today, all Kids’ Meals are available for $1.99 after 4 pm*, so parents can provide their children with nutritious and fun food options at a value price.

“Mealtime is important for parents to spend with their children—even if it’s on the go. By providing nutritious options on our Kids’ Meal menu and interactive games for the whole family, we hope to create quality moments for parents to engage with their kids,” said Liz Geraghty, Wendy’s VP of Brand Marketing.

Wendy’s Joins Kids Live Well™

Wendy’s has recently joined Kids LiveWell, a program launched by the National Restaurant Association in collaboration with Healthy Dining Finder to help parents and children select nutritious foods when dining out.

Wendy’s has two complete meal options that meet the nutrition criteria of Kids LiveWell:

  • Grilled Chicken Wrap with sliced apples
  • Kids’ Meal Hamburger with sliced apples 

Drink choices for both meals include Juicy Juice® 100 percent apple juice, TruMoo® 1% low fat white milk and Nestlé® bottled water.

“Since 1969, we’ve offered a customized menu which allows adults and children to choose the foods that meet their individual needs and tastes,” Geraghty added.

New Kids’ Meal Menu Item and Interactive Games

Wendy’s has expanded its Kids’ Meal options by introducing a Grilled Chicken Wrap. The Grilled Chicken Wrap starts with one-half of a grilled chicken breast, topped with crisp lettuce, cheddar cheese and a honey mustard sauce all wrapped in a flour tortilla.

Wendy’s Kids’ Meals offer more than great food. As part of the company’s “Pause. Play. Together.”® initiative, every Kids’ Meal comes with interactive games that parents can play with their children or toys that can be used to teach them something new. This summer will feature Klutz® Triptivities® activity books that have games, puzzles, doodles, flipbooks and more.

“All of our toys are designed to encourage ‘family time’ with parents and children,” Geraghty added.

To view the entire Wendy’s Kids’ Meal® menu and to learn more about Wendy’s participation in Kids LiveWell, visit http://www.wendys.com/kids_meal/.

*At participating Wendy’s for a limited time.

About The Wendy’s Company

The Wendy's Company is the world's third largest quick-service hamburger company. The Wendy's system includes more than 6,500 franchise and Company restaurants in the United States and 27 countries and U.S. territories worldwide. For more information, visit www.wendys.com or www.aboutwendys.com.

Juicy Juice and Nestlé are registered trademarks of Société des Produits Nestlé SA. TruMoo is a registered trademark of Dean Intellectual Property Services, Inc. Klutz is a registered trademark of Klutz.

SOURCE The Wendy’s Company

Contacts:

Denny Lynch
614-764-3553
denny.lynch@wendys.com

Amy Robinson
404-879-9126
amy.robinson@ketchum.com

###

Comments:

comments powered by Disqus

Franchise News Room »


News By Industry »


Featured Opportunities

American Family Care
The demand for health care services increases every year. People want and need access to health care on their terms - which usually means immediately!
Gloria Jean's Coffees
Gloria Jean's is known for its range of boldly flavored coffees and signature beverages. For nearly four decades, we have continued to innovate and...
PJ's Coffee
PJ's Coffee is expanding and we are looking for passionate and motivated entrepreneurs to join our winning team.
Creamistry
Fresh and trendy liquid nitrogen ice cream mixes with a hot franchise opportunity for your success!
AAMCO Transmissions and Total Car Care
AAMCO franchisees benefit from joining a brand that has been in business for over 50 years. Our iconic, Double A, Beep Beep, M-C-O mnemonic brings...
Share This Page

Subscribe to Franchising Express

A Franchise Update Media Production
Franchise Update Media
P.O. Box 20547
San Jose, CA 95160
PH. (408) 402-5681
In Loving Memory Of Timothy Gardner (1987-2014)

Copyright © 2001 - 2018.
All Rights Reserved.