Brand Boost: Mosquito Joe Appoints New Director of Franchise Development
Jodi Ramoino Joins the Mosquito Repelling Masters to Elevate and Build Brand Momentum in 2013
July 23, 2013 // Franchising.com // Virginia Beach, VA. - Mosquito Joe is delighted to announce the appointment of Jodi Ramoino as Director of Franchise Development. In this position, Ramoino will bring her wealth of knowledge and experience to the mosquito control treatment franchise. Ramoino's extensive background, most recently as Franchise Development Representative and area developer at Liberty Tax Service, will help Mosquito Joe achieve continued success throughout the year and prompt growth in primarily untapped markets in need of insect eradication.
"We are overjoyed to have Jodi join our team here at Mosquito Joe and assume her leadership role to help build our potential for even further growth success," said Kevin Wilson, CEO of Mosquito Joe. "We have full confidence we found the perfect fit for our rapidly-growing concept, and we're ready to take on the new challenges as we mature and expand our brand with this renewed momentum."
Ramoino is no novice in the franchising industry. With more than 10 years of experience in development and sales, she will take on a critical role with the modern mosquito expellant concept. Her lofty work experience at Liberty Tax Service includes bringing in more than 340 franchisees and selling more than 400 territories nationally, earning her recognition as a top performer. As an Area Developer for the tax preparation brand, Ramoino excelled in her position, growing her territory by adding 18 additional offices in four short years. In her newly appointed role as Director of Franchise Development, Ramoino will blend her degree in environmental science with her proficiency in franchising to concentrate on Mosquito Joe's advancement in the marketplace.
"Mosquito Joe is a brand I'm proud to be a part of, and I'm wholeheartedly looking forward to working hands-on with franchisees and franchise prospects to elevate the brand to greater success, exposure and achievement," said Ramoino. "The concept itself is one that can have the potential to positively affect so many people across the United States, and I hope to help spread the brand's vision and beneficial service to more families through franchise development."
Mosquito Joe has been building a strong reputation amongst its clientele over the course of the brand's existence and currently boasts units in Alabama, Arkansas, Georgia, Kentucky, Maryland, North Carolina, South Carolina, Ohio and Virginia. With mosquito populations continuing to wreak havoc in the summertime, coupled with an increase in insect-borne illnesses, Mosquito Joe aims to provide a vital service to communities and a premier business option for future franchisees. With a total of 21 territories sold and 15 opened this season nationwide, and with the newest addition to the executive team, the brand is positioned for rapid and energetic expansion.
"Growing our concept is number one priority," said Wilson. "Our hardworking executive team, coupled with our dedicated and fiercely committed franchisees, will assist us in striving for new goals and objectives in 2013 and beyond."
Due to the growing demand of the brand's services and its increasing industry presence, Mosquito Joe expects to sign another 15 units in 2013 and will open locations in Florida, Texas, Louisiana, Tennessee, South Carolina, and North Carolina.
About Mosquito Joe
Virginia Beach, VA-based Mosquito Joe provides mosquito control treatment to residential and commercial customers nationwide. Technicians are trained mosquito control experts dedicated to getting rid of mosquitos so people can enjoy being outside again. While each Mosquito Joe is an independently owned franchise that offers customers reliable and effective service from a trusted community member, it is also backed by a national network of technical expertise.
For more information or franchising opportunities, visit www.mosquitojoefranchise.com.