Main Squeeze: 7-Eleven® Celebrates National Lemonade Day with Free Snapple Lemon Daze Drinks

DALLAS - Aug. 19, 2013 // PRNewswire // - Thirsty smartphone users should grab their wireless device and main squeeze (not necessarily in that order) and head down to the nearest participating 7-Eleven® store to celebrate National Lemonade Day with a free bottle of Snapple Lemon Daze lemonade.

A mobile coupon for a free 16-ounce bottle of Snapple Lemon Daze will be available in 7-Eleven's app on
Aug. 20, officially National Lemonade Day. 7-Eleven's app is available for iOS and Android smartphones.

Snapple's Lemon Daze beverage offer comes in three all-natural flavors – Lemonade, Pink Lemonade and Mango Lemonade in bottles with colorful, eye-catching, labels. The mobile coupon is valid at participating locations on any one 16-ounce Snapple Lemon Daze product Aug. 20 while supplies last. Regularly priced at $1.49 per bottle, a value offer of two bottles for $2.22 is available from Aug. 20 through Sept. 5.

"Summer isn't over yet, and we still have a few more #Awesummer deals to squeeze out before the Labor Day holiday," said Laura Gordon, vice president of marketing and brand innovation. "We urge everyone to check their 7-Eleven app early and often so you don't miss even one. Snapple's Lemon Daze lemonade is a refreshing way to get through these last dog days of summer."

This is the third partnership of the summer between Snapple and 7-Eleven. To celebrate National Iced Tea Day in June, 7-Eleven and Snapple offered free bottles of Snapple Iced Tea June 10-15 through daily coupons on
7-Eleven's app. Lemon Daze drinks were introduced earlier this summer as a limited-time offer available only at participating 7-Eleven stores.

About 7-Eleven, Inc.

7-Eleven, Inc. is the premier name and largest chain in the convenience retailing industry. Based in Dallas, Texas, 7-Eleven operates, franchises or licenses nearly 10,200 7-Eleven® stores in North America. Globally,
7-Eleven has more than 51,100 stores in 16 countries. During 2012, 7-Eleven stores generated total worldwide sales close to $84.8 billion. 7-Eleven has been honored by a number of companies and organizations recently. Accolades include: #2 on Forbes magazine's 2011 list of Top Franchises for the Money; #3 spot on Entrepreneur magazine's Franchise 500 list for 2012, #3 in Forbes magazine's Top 20 Franchises to Start; #2 in Franchise Times Top 200 Franchise Companies. 7-Eleven is No. 3 on Fast Company magazine's 2013 list of the "World's Top 10 Most Innovative Companies in Retail" and among the Top Veteran-Friendly Companies for 2013 by U.S. Veterans Magazine. Hispanic Magazine named 7-Eleven among its Hispanic Corporate Top 100 Companies that provide the most opportunities to Hispanics. 7-Eleven received the 2010 Retailer of the Year honor from PL Buyer because of the company's private-label brand initiative. 7-Eleven is franchising its stores in the U.S. and expanding through organic growth, acquisitions and its Business Conversion Program. Find out more online at www.7-Eleven.com.

SOURCE 7-Eleven, Inc.

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