September 18, 2013 // Franchising.com // WAYNE, NJ – To help provide parents and gift-givers insight into the toys sure to appear on children’s wish lists as the holiday shopping season gets underway, Toys"R"Us® has revealed the 2013 Holiday Hot Toy List. This can’t-miss list of the season’s coveted playthings is viewable online at Toysrus.com/HotToys, so shoppers can get a glimpse of the gifts they’ll want to add to their holiday checklists. The company began developing the 2013 Holiday Hot Toy List early in the year, as its buying team scoured the globe to identify items certain to make kids’ wishes come true as they’re unwrapped on Christmas morning.
"Identifying the toys that will make the Holiday Hot Toy List is no easy feat. It’s something we take great pride in – ensuring that the toys named with this distinction are truly the toys that kids from all corners of the country will be most excited about," said Lisa Harnisch, Senior Vice President, General Merchandising Manager, Toys"R"Us, U.S. "All 36 playthings named to this year’s list were chosen because they’re undoubtedly HOT, from Cra-Z-Loom, one of the most buzzed-about items this season, to Xbox One and tabeo e2, which are generating a ton of excitement before they are even available in stores. As kids begin scribbling their wish lists to Santa, parents can feel confident that with the Toys"R"Us Holiday Hot Toy List in hand, they have the inside scoop on what will help make their kids’ wishes come true this season."
Beginning today, the company’s official fan page, Facebook.com/Toysrus, will encourage its loyal followers to share kids’ holiday toy wishes while offering gift-givers a wealth of hot toy information, including fun content about the #TRUHotToyList items. Throughout the holiday season, Facebook posts will showcase some of the most anticipated products, including kid-favorite characters, educational items and hot toys that inspire creativity, among others. In addition, fans will enjoy news of special deals, in-store and online services, and more. Shoppers unsure of what gift to get can ask questions on Facebook.com/Toysrus, where toy experts will help them find the perfect present.
To help engage its fans and spread holiday cheer on Twitter, the company will also provide ongoing #TRUHotToyList updates to those who follow @Toysrus. Additionally, shoppers can explore, comment on and repin each of the hot toys on a dedicated Pinterest board at Pinterest.com/Toysrus.
With stores in 35 countries and jurisdictions outside of the United States, Toys"R"Us travels the globe in search of new toy introductions, working with manufacturers and inventors to offer the best and broadest selection, including thousands of items that can only be found at Toys"R"Us. Whether in search of the perfect present for a LEGO® enthusiast, Monster High® fanatic, Crayola® buff or gaming guru, gift-givers will find more toys from major brands, plus aisle upon aisle of additional offerings at Toys"R"Us.
Shoppers visit Toys"R"Us knowing that toy-trained associates speak with authority when helping them navigate the store as they seek a winning gift for the little ones on their shopping list. With trucks filled with new toy deliveries arriving daily throughout the holiday shopping season, parents and gift-givers have the best chance of finding the hottest toys, in-stock at Toys"R"Us.
Plus, with 10% back for Rewards"R"Us members, free layaway and Price Match Guarantee, which now includes online competitors, the company is offering compelling services to make shopping for the hottest toys even easier this season. Back by popular demand, Toys"R"Us is again offering free layaway, with no upfront fees through December 15 and no minimum purchase requirement. New this year, customers who create their layaway orders in-store will have the option to make subsequent payments online. From now through October 31, members of the Toys"R"Us loyalty program, Rewards"R"Us, can earn 10% back on toy purchases made in-store or online*, up to $100. In November, they’ll receive an e-gift card for the earned amount to help them complete their holiday shopping. Plus, Toys"R"Us will match a competitor’s advertised price on identical items. Customers can present a local competitor’s print ad or, new this year, their website, showing the item available for less, and Toys"R"Us will match the price. More information on these special services and more can be found at Toysrus.com/ShopNow.
For high-resolution photos, please click here.For broadcast-quality b-roll footage of select items, please go to : https://toysrus.sharefile.com/download.aspx?id=sc1134e4ffd34870a
Following are the Toys"R"Us "Fabulous 15," representing the best new toys of the 2013 holiday season (listed in alphabetical order):
Big Hugs Elmo from Hasbro®
Despicable Me 2 Minion Dave, Agnes and Gru Collector’s Edition Figures from Thinkway Toys
Doc McStuffins Deluxe Get Better Check-Up Center from Just Play™
Sofia the First Royal Talking Vanity from JAKKS Pacific®
Flutterbye Flying Fairy from Spin Master™
FurReal Friends® Cuddles My Giggly Monkey Pet from Hasbro®
LeapPad Ultra™ from LeapFrog®
Skylanders SWAP Force™ from Activision®
tabeo™ e2 from Toys"R"Us®
The Ugglys™ from Moose Toys
Ever After High™ Royal & Rebel Dolls from Mattel®
LEGO Legends of Chima™ The Lion CHI Temple from LEGO®
Shimmer ‘N Sparkle Cra-Z-Loom™ Bracelet Maker from Cra-Z-Art®
Xbox™ One from Microsoft®
Crazy Cart™ from Razor™
From Baby’s First Christmas to Big Kids, the 2013 Toys"R"Us Holiday Hot Toy List represents the top new toys of the year in each age group:
Little ones will "have a ball" with this action-packed, grow-with-me activity gym, which has pop-up mesh sides so it can convert into a ball pit. Featuring an adorable sea turtle shape, the set is complete with 4 plush toys children will fall in love with, as well as 4 colorful balls. No batteries required. Ages 0 years and up.
Baby can take the driver’s seat with this fun-filled learning vehicle and let the adventures begin. With different play modes, little ones can get a head start on learning everything from their ABC’s to colors. This cruising machine can also help tiny tots develop gross motor skills as it encourages crawling. 3 "AA" batteries required (not included). Ages 6 months to 3 years.
The more baby rolls, the more fun they’ll have with this interactive Zebra, which is sure to become any baby’s best pal. The music grows louder as little ones keep rollin’ along and fun phrases keep the ride exciting. 3 "AA" batteries required (not included). Ages 12 months to 3 years.
Little ones are sure to fall in love with the first feature Elmo toy that can hug them back. When kids give their red, furry friend a hug, the interactive plush moves his arms to return the love. This cuddly, 22-inch lifelike Elmo has flexible arms and a soft head, plays 3 fun songs, features more than 50 animated sounds and phrases, and encourages pretend play. When little ones are ready for naptime, Elmo will even sing a lullaby and make sleeping sound effects to help soothe them to sleep. 4 "AA" batteries required (not included). Ages 18 months to 4 years.
The quirky and lovable characters of Despicable Me 2 are here to make the holidays bright. These highly detailed Minion Dave (9-inch), Agnes (11-inch) and Gru (14-inch) interactive figures (sold separately) feature moving heads, eyes and mouths. Sure to ignite bouts of laughter, each character recites at least 30 phrases from the comical movie in their original voices and each responds to sound for back-and-forth conversation. 3 "AAA" batteries required for Agnes (not included). 4 "AA" batteries required for Minion Dave (not included). 3 "AA" batteries required for Gru (not included). Ages 4 to 12 years.
It’s time to tilt and fly. Kids can have high-flying fun recreating the action seen in the Disney movie Planes, with this RC vehicle that offers role-play remote control, making the plane move as they do. This plane is fully equipped with sounds and phrases that amp up the action for a thrilling air venture. 2 "AAA" and 4"AA" batteries required (not included). Ages 3 years and up.
Kids will have all the tools they need with this set to enjoy imaginative play as they heal toys and give checkups just like Doc McStuffins. When the included Lambie is placed on the check-up table, tiny caretakers will delight in lights and sounds. Plus, future physicians will enjoy using the electronic Big Book of Boo Boos to make a diagnosis, slide in play x-rays to activate lights and sounds, use the cell phone for "chats" with Hallie and more. Kids can also use the portable scale to check their patient’s weight and take the ouches away with bandage stickers from the dispenser on the clinic door. This exclusive set includes 14 bonus pieces, including Doc’s child-size lab coat and new First Aid Kit with fun accessories, perfect for on-the-go checkups. 3 "AA" batteries required for Check-Up Center. 2 "AA" batteries required for play cell phone (not included). Ages 3 years and up (not included). This item will become available in October.
This wooden train table set delivers big play value for little ones with over 100 pieces and 23 feet of track, plus, lights and sounds bring playtime to life. Mini conductors can take the 8 included trains on a journey through 5 play destinations. From the two-tower bridge and two-level mountain pass, to the working swivel crane, train station and 4-door roundhouse turntable, kids will enjoy hours of train play. Plus, this ultimate set is compatible with other select wooden train sets and features a large storage drawer, so kids’ collections can continue to grow. 2 "AAA" batteries required (not included). Ages 3 years and up.
Kids will love helping Batman and his sidekick Robin with this secret command center equipped with superhero gadgetry, including a Batcomputer, secret walkways, a Batwing, elevator, jail and more. Turn the included Batman and Robin figures on any of the 3 activation disks to make cool things happen throughout. Plus, young superheroes can use the included launcher to blast projectiles at approaching intruders. And, when Batman needs to race into Gotham City, kids can place him on his Batcycle and send him off. To bring the fun of this Batcave to life, a complimentary, downloadable iPhone® Imaginext Batcave app is available. No batteries required. Ages 3 years and up.
Now, the magic of Equestria is in kids’ hands with this interactive pony. With one touch of her cutie mark, she will move her head and blink her eyes as she awakens. Brush her mane and Twilight Sparkle will hum songs and speak whimsical phrases as she’s being pampered. Plus, her iridescent turquoise wings and unicorn horn illuminate with a touch, creating enchanting patterns of light, and kids can push her along and watch as her wings flutter. 4 "AA" batteries required (not included). Ages 3 years and up.
Princesses in training can get ready for a royal dance with this gorgeous vanity inspired by Sofia the First. Standing over 3 feet tall, this vanity features 6 princess lessons from Sofia and lots of hidden surprises including a jewelry box that appears with a push of a magical button, hidden animal friends and a storage drawer to store trinkets. The vanity features 8 beauty accessories to complete the play including two perfume bottles, a comb, lipstick, necklace and a mini tiara. The set also comes with a complimentary magical lesson card to use with the Talking Magical Amulet, (sold separately). 3 "AA" batteries required. Ages 3 years and up. This item will become available in October.
Little ones will love to splish splash in the bath with this Toys"R"Us-exclusive doll. Simply by lifting the interactive doll’s left hand while bathing, kids will be in for a fun surprise, as she giggles and babbles away. 3 "AA" batteries required (included). Ages 2 years and up.
Let the battle begin! This one-of-a-kind set offers kids action-packed play using motion-controlled battling robots. The newest innovation in robot gaming technology, this set features Nunchaku motion controllers, allowing players to control the action in the ring by maneuvering robots to match their own motions. With 3 competitive game modes, competitors will enjoy head-to-head Battroborg battle, can practice their moves with training drones or master the art of combat against a self-propelled Battroborg robot. Includes 2 robots, 2 Nunchaku motion controllers, arena, 4 training drones, 2 sticker sheets and 2 face sheets. 8 "AA" batteries required (not included). Ages 6 years and up.
Pressure mounts with each roll of the dice as players take their turn to poke the balloon. With every roll, the balloon stretches, squishes and strains, wondering if the next poke will make it pop. There are 12 silly-faced balloons inside the box and players can contact Spin Master to order additional balloons. No Batteries Required. Ages 8 years and up.
The worlds of Disney and Pixar collide for the first time ever with this all-new gaming platform. Integrating collectible figures featuring beloved characters from movies like Monsters, Inc., Pirates of the Caribbean and The Incredibles with an immersive video game experience, players can bring their favorite characters to life in the virtual world by placing the figures on a Disney Infinity base, which transports them into the game. Players have two gaming options to choose from, including "Toy Box," a mode where players can build and customize their own unique environments, and a story-driven experience, "Play Set," which allows players to solve challenging puzzles, battle enemies and explore iconic Disney locations. The game launched with an initial line of 18 collectible interactive figures and 21 Power Discs that unlock special in-game powers, gadgets, vehicles and more. No batteries required. Ages 6 years and up (figures). Ages 10 years and up (game).
Children can experience the magic of real fairy flight with these enchanting Flutterbye Fairies. After magically rising and gracefully flying across the sky, guided simply by kids’ hands, she will rest on her display stand. 6 "AA" batteries required. Ages 5 years and up.
Youngsters will go bananas over this interactive, giggly monkey. With over 100 realistic sounds and phrases, from laugh-out-loud silly to super sweet, responds to many classic play patterns like feeding, diaper changing, cuddling, tickling, swinging, and being rocked to sleep. She’ll move her mouth when children feed her from a banana-shaped bottle, and is ready for playtime, saying "whee," when swung upside down. After a long day of play, this lovable pet will slowly close her eyes and start to snooze when rocked to sleep. Comes with a bottle, pink bow and removable diaper. 4 "C" batteries required (not included). Ages 4 years and up.
Kids can learn, create and connect with the latest generation of the popular InnoTab learning tablet. Complete with Wi-Fi, this tablet opens up a world of interactive game play and educational fun. Included games teach reading, math, social studies, science and much more. Plus, children can play videos and music, take pictures and share their creations and messages by connecting to other InnoTab 3S tablets and smart phones through VTech Kid Connect™. Equipped with a kid-safe browser, children can view pre-approved websites and connect to the Learning Lodge™ for hundreds of software cartridges and downloads for more learning fun. Also includes a rechargeable battery pack and AC adapter, plus a bonus folio case and headphones. Ages 3 to 9 years.
Built especially for little learners, this kid-tough tablet features a 7-inch hi-res touch screen, Wi-Fi with LeapSearch, LeapFrog’s kid-safe browser created with Zui and access to a library of more than 800 fun and educator-approved apps, games, eBooks, videos, music and more. The tablet includes 11 apps, 8GB of storage and a built-in rechargeable battery so the learning fun never ends. Front and back cameras and video recorders allow kids to take pictures and video, while the Photo Fun Ultra app provides cool picture effects. No batteries required. Ages 4 to 9 years.
Children of all ages will love outsmarting this magical mind reader. All it takes is a touch of Jinn’s nose to begin, and through a series of questions, the intuitive creature will try to guess which animal kids have on their mind as they answer with "Yes," "No," "I don’t know" or "Maybe." No one can tell what he’ll say next! 3 "AAA" batteries required (not included). Ages 6 years and up.
Skylanders is "mixing it up" with the newest game in the award-winning, top-selling franchise. This one-of-a-kind game builds upon the success of the franchise’s signature gameplay and collectible toy experience, adding an all-new dimension to the "toys to life" innovation. The game introduces a compelling play pattern – dynamic swapability – that lets gamers transform 16 SWAP Force inter-action figures into more than 250 unique characters by swapping the top and bottom halves of the toys. Fans also can play with their entire collection of more than 100 characters from Skylanders Spyro’s Adventure® and Skylanders GiantsTM. No batteries required. Ages 10 years and up. This item will become available on October 13 on Nintendo Wii™, Wii U™, 3DS™, Xbox 360™ and Xbox One™ video game and entertainment system from Microsoft, PlayStation®3 and PlayStation®4 computer entertainment system.
The next generation of tabeo™, this all-new Android™ Jelly Bean 4.2 Wi-Fi tablet was created especially for kids. This unique 8-inch tablet is bigger, better and faster, featuring lightning fast performance to handle even the most action-packed games, sharper graphics, advanced parental controls, expanded storage and so much more. This tablet comes complete with high-impact screen protection, dual-facing cameras, an tabeo App Store packed with thousands of free, kid-friendly applications, plus dozens of preloaded premium apps. With included fan-favorite kids’ apps like Need for Speed™ Most Wanted, Bejeweled® 2, The Game of Life™, Temple Run 2, Fruit Ninja, Crayola DigiTools™ Effects, Cartoon Network™, WWE and Playrific, children will enjoy hours of entertainment, fun and education. Available in a blue, pink or clear protective case, the Bluetooth™ enabled device also features an extensive ecosystem of products, including speakers, docking stations and licensed accessories. No batteries required. Ages 6 to 11 years. Available for pre-order now at tabeo.com.
Introducing the ugliest dogs around. These farting, burping, barking and growling interactive electronic pets are ready to start trouble with kids of all ages. In addition to making over 30 rude, repulsive and hilarious noises, each mischievous mutt with an attitude can be "tuned" to further amuse kids big and small. Using a button on each pup’s collar, kids can warp the sounds of their mischievous friends to disgust or delight. And, when the Ugglys are left alone, they’ll snore away until it’s time to play. 3 "AAA" batteries required (not included). Ages 5 years and up.
Collectors – big and small – will love this group of whimsical and quirky dolls. Each Zelf has its own unique persona and Zelf power represented by a Zelmark. The dolls also have matching charms and hair accessories that kids can use to style and tame their Zelfs’ colorful and spike-tacular hair. Imaginations will go wild, during endless hours of hair-raising play with these super cute characters available in 3 collectible sizes. No batteries required. Ages 5 years and up.
Look forward to creating unique, multicolored crayons and rings with this one-of-a-kind craft kit. Add a custom combination of colorful crayon bits to the melting tray, then turn it on and watch crayons melt together. With an included crayon and ring mold, pint-sized Picassos can pour the melted wax to transform crayons into custom multicolor creations – no two crayons or rings are the same. Includes melting tray, 24 crayons, 2 molds and 1 mold holder. No batteries required. Ages 8 years and up.
Ever After High introduces the children of famous fairytale characters. These 4 spellbinding teenage dolls will choose to either follow their parents’ footsteps or discover their own happily ever after. With Apple White, Raven Queen, Briar Beauty and Madeline Hatter (each sold separately), kids will love discovering the untold stories of the "Royals" and "Rebels." No batteries required. Ages 6 years and up. These items will become available in November.
Following up the best-selling, award-winning Kurio 7, this all-new, Android™ 4.2 (Jellybean) Wi-Fi enabled device truly takes family tablets to the next level with a new design, faster Quad Core processor and a larger, high definition 10.1" IPS touch screen. Great for games, movies and family fun, this exclusive tablet combines the advanced features kids expect from a cutting-edge tablet with Kurio’s unique, built-in parental control features that allow parents to set up customized profiles perfectly suited for each member of the family. Parents can adjust Internet access to ensure kids surf the web safely, manage applications by profile and even set detailed time limits by day of the week. Kurio 10s comes preloaded with more than 60 educational games and apps out of the box, and families can access hundreds of thousands more free apps through the Kurio Store and the most popular Android app stores. Available in black with an included blue protective bumper. Micro USB power adapter included. Ages 3 years and up.
LEGO lovers can engage in an epic battle for the CHI at the majestic temple with this 1,258 piece set. Kids can create different tribes with the 7 included figures and their weapons, as they fight to reach the CHI orb, or embrace the challenge to restore peace to Chima in a battle at The Lion CHI Temple. No batteries required. Ages 8 years and up.
Kids will love recreating scenes from the wildly popular video game series with this 685-piece set. The main battle tank measures 12" (L) x 5" (W) x 4" (H) and comes with a large, rotating turret and tracks that really spin. This direct-fire, heavy-armored vehicle is nearly unstoppable during play combat. The buildable, improvised outpost and the camouflage mesh canopy can attach to the heavy tank to offer troops protection from hostile targets or weather conditions. The included Captain John Price and his team of 2 special ops troopers are highly detailed with extreme pose ability, and come with authentic interchangeable accessories and weapons that allow for mission-specific customization. No batteries required. Ages 14 years and up.
Unleash the fiendish fury! Kids and kids at heart will enjoy the twisting, toxic, monster action this ghoulish, exclusive playset has to offer. With one included character, Evil Clownevil™, daredevils can smash through the doors of the freaky factory and topple the toxic, terrorizing monster, while avoiding being gobbled by the mutant gator all at the same time. Then, cars can be placed on the elevator before the hazmat mutant brings each vehicle up again. For additional fun, playset includes one Monster 500 trading card, which can be used to unlock a creepy character in the Monster 500 app available on Android and iOS. 3 "AA" batteries required (not included). Ages 4 years and up. This item will become available in October.
This next generation computer entertainment system combines rich content, fan-favorite apps and immersive gameplay with powerful graphics, speed, intelligent personalization, social capabilities and innovative second-screen features. PS4™ places the focus on gamers, enabling them to play when, where and how they want. The bundle includes the console, DUALSHOCK®4 wireless controller, HDMI cable, power cable, wired mono headset and USB charging cable. No batteries required. Ages 6 years and up. This item will become available on November 15.
The hottest craze to hit kids’ wrists this year, Cra-Z-Loom is the ultimate rubber band accessory maker with over 600 included mixed-color rubber bands. Children of all ages will enjoy designing colorful rubber band bracelets, rings, belts, pendants and more, including single, double or triple loop rubber band combinations. Ultimate fashionistas can use their imaginations and enjoy hours of totally trendy bracelet and accessory making fun. No batteries required. Ages 6 years and up.
Introducing the all-in-one entertainment system. Where the best games and your favorite movies, music, sports and live TV come together in one place. Xbox One games look and feel incredibly real, with cinematic gameplay that rivals Hollywood. Watch TV or chat with friends on Skype while you play. With Xbox One, you can snap two things side-by-side on your TV, and switch from one to another instantly. Users can also watch movies and play games in HD with a Blu-ray player. And, with Xbox Live Gold membership (sold separately) users can access online multiplayer, Skype and additional features for the family. The starter kit includes console, Kinectsensor, wireless controller, HDMI cable and chat headset. Advanced TV hardware required. Games, add-ons and media content sold separately. No batteries required (console). 2 "AA" batteries required (wireless controller) (included). Ages 6 years and up. This item will become available November 22.
Kids are in for a smooth ride with this all-new, three-wheeled, all body-powered scooter featuring FLEX technology. Using the same motions as downhill skiing, riders only need to move their hips and legs from side to side to get going and keep moving. Thanks to the patented FLEX technology, kids can perform cool carving actions and master even the tightest turns. To put mom’s mind at ease, padded handgrips and a quick-response hand brake ensure every ride is a safe ride. No Batteries Required. Ages 5 years and up (C1 Model). Ages 7 years and up (C3 Model).
The perfect, playful family pet, this robotic dog will quickly steal kids’ hearts. Just like a real dog, children will be responsible for teaching him everything a puppy needs to know – and sometimes forgets. With life-like expressions and voice activated commands, this dog can learn dozens of tricks including laying, rolling, sitting and more. He even follows kids’ movements with his cute puppy eyes. Families can download the free iOS or Android app to learn everything there is to know about training this silly, interactive dog. No batteries required. Ages 5 years and up.
Kids will love this ultimate drifting machine, which will allow them to drive, spin or drift like a pro. With the unique ability to drive forward, reverse, sideways, diagonally and spin in place, riders can cruise around like a go cart or lift the Drift Bar to kick it into Crazy Cart mode. Crazy drifts. Crazy spins. Crazy FUN! 2 "12V" battery system (included). Ages 9 years and up (up to 140 pounds).
For all the latest news about the 2013 Holiday Season at Toys"R"Us, visit "R" Holiday Press Room at http://www.toysrusinc.com/press-room/2013-r-holiday-press-room.
*Exclusions include gift cards, Buyer Protection Plan, assembly fee, breast-pump rental fee, delivery fee and shipping and handling.
Toys"R"Us, Inc. is the world’s leading dedicated toy and juvenile products retailer, offering a differentiated shopping experience through its family of brands. Merchandise is sold in 877 Toys"R"Us and Babies"R"Us stores in the United States and Puerto Rico, and in more than 685 international stores and over 170 licensed stores in 35 countries and jurisdictions. In addition, it exclusively operates the legendary FAO Schwarz brand and sells extraordinary toys in the brand’s flagship store on Fifth Avenue in New York City. With its strong portfolio of e-commerce sites including Toysrus.com, Babiesrus.com, eToys.com and FAO.com, it provides shoppers with a broad online selection of distinctive toy and baby products. Headquartered in Wayne, NJ, Toys"R"Us, Inc. employs approximately 70,000 associates annually worldwide. The company is committed to serving its communities as a caring and reputable neighbor through programs dedicated to keeping kids safe and helping them in times of need. Additional information about Toys"R"Us, Inc. can be found on Toysrusinc.com. Follow Toys"R"Us, Babies"R"Us and FAO Schwarz on Facebook at Facebook.com/Toysrus, Facebook.com/Babiesrus and Facebook.com/FAO and on Twitter at Twitter.com/Toysrus and Twitter.com/Babiesrus.
SOURCE Toys"R"Us, Inc.