September 27, 2013 // Franchising.com // PERRYTON, Texas – The Dairy Queen® system’s newest, most exciting restaurant concept has opened its doors directly across from Whigham Park at 1014 S. Main Street in Perryton. The new Texas DQ Restaurant will provide 50 or more jobs on an ongoing basis, contributing to Perryton’s employment growth. The new restaurant also will contribute to the state’s restaurant sales, which according to the National Restaurant Association are projected to increase by 5 percent this year.
“We are excited to open the only DQ Restaurant in Perryton and welcome the community in to enjoy our full menu of Texas Country Foods®, cool treats and Orange Julius® Premium Fruit Smoothies, Light Smoothies and Julius Original drinks,” said Michael Poates, president of the franchisee group Vasari, LLC. “This new restaurant is sure to become a location where families and friends can gather to share smiles and stories over a great meal and treats.”
The DQ Restaurant blends the best of DQ iconic history with the most modern innovations in the quick-service restaurant (QSR) industry. The Texas Country Foods menu features the quarter- and half-pound Hungr-Buster® Burger made to order with premium flavor options; and DQ Cakes; as well as other delicious and unique food items, including Texas T-Brand Tacos®, Grilled and Crispy Chick'n Sandwiches, Steak Sandwiches and the Chick’n Strip or Steak Finger Country Basket®, which also are available for either lunch or dinner.
Complementing the food on the menu are the traditional and indulgent Dairy Queen soft-serve treats everybody knows and loves. Along with all of the DQ favorites, such as the signature Blizzard® Treats, MooLatté® frozen blended coffee beverages, DQ Cakes and waffle bowl sundaes and cones, fans can choose from a variety of fruit-blended beverages, including delicious Orange Julius Premium Fruit Smoothies and now Orange Julius Light Smoothies. All Orange Julius Premium Fruit Smoothies, Light Smoothies and Julius Original drinks are available in eight flavors including Orange, Strawberry, Strawberry Banana, Tripleberry®, Mango Pineapple, Berry-Pom, OrangeBerry and Piña Colada and protein or banana boosts can be added. The Orange Julius Premium Fruit Smoothies are made fresh to order with real fruit blended with low-fat yogurt. The Orange Julius Light Smoothies are 170 calories or less in a small size, contain no artificial sweeteners or flavors and are yogurt free.
The DQ Restaurant interior brings an innovative dimension to QSR dining. Highlighted by the modern open-air grill, the restaurant features comfortable booths and large wooden tables, warm lighting, music and an overall inviting environment.
The restaurant can seat 56 guests inside and also offers a convenient drive-thru window.
For more information about the Dairy Queen system, visit DairyQueen.com. Connect with the DQ system on Twitter using #LOVEmyDQ and follow the system at twitter.com/dairyqueen. Visit the DQ Facebook fan page, which has more than 6.3 million friends, and become a friend at facebook.com/dairyqueen.
Address: 1014 S. Main Street, Perryton, TX 79070
Employees: 50 or more
Number of Seats: 56 inside
Hours of Operation: The new restaurant serves lunch and dinner daily:
Sunday-Thursday 10 a.m.-10 p.m.
Friday & Saturday 10 a.m.-11 p.m.
American Dairy Queen Corporation (ADQ), which is headquartered in Minneapolis, Minn., develops, licenses and services a system of more than 6,300 Dairy Queen® stores in the United States, Canada and 21 other countries. ADQ is part of the Berkshire Hathaway family, a company owned by Warren Buffett, the legendary investor and CEO of Berkshire Hathaway. For more information, visit DairyQueen.com.
SOURCE American Dairy Queen Corporation (ADQ)