DQ® Restaurant Opens in Shepherdstown

The Dairy Queen® System Brings Treat Concept to the City

September 30, 2013 // Franchising.com // SHEPHERDSTOWN, W.V. - The Dairy Queen® system always has been about sharing smiles and stories. Now the treat category leader and one of the leaders in quick-service restaurants has opened a DQ® restaurant located at 45 Maddex Square Drive in Shepherdstown. The 2,400 square-foot restaurant, which employs a staff of 30 and features a drive-thru window, offers all of the amazing Dairy Queen soft-serve treats and cakes as well as Orange Julius fruit beverages and smoothies. In addition, the store also offers the DQ system’s $5 Buck Lunch value meal.

"I am thrilled about the opening of the DQ restaurant in Shepherdstown and am ready to serve our customers," said operator Roger Peterson, who owns seven other DQ restaurants in the area. "The Dairy Queen system is the world-wide treat leader, and we’ve paired an innovative exciting design with a fabulous selection of cravable treats including all of the Dairy Queen and Orange Julius favorites. Our customers will love what we’re bringing to the Shepherdstown community."

The DQ restaurant in Shepherdstown features DQ favorites, such as the iconic Blizzard® Treats, MooLatté® frozen coffee flavored beverages, DQ Cakes and a wide variety of other soft-serve items. Fans can also choose from a variety of fruit-blended beverages including delicious Orange Julius Premium Fruit Smoothies and now Orange Julius Light Smoothies. All Orange Julius Premium Fruit Smoothies, Light Smoothies and Julius® Original drinks are available in eight flavors including Orange, Strawberry, Strawberry Banana, Tripleberry®, Mango Pineapple, Berry-Pom, OrangeBerry and Piña Colada, and protein or banana boosts can be added. The Orange Julius Premium Fruit Smoothies are made fresh to order with real fruit blended with low-fat yogurt. The Orange Julius Light Smoothies are 170 calories or less in a small size, contain no artificial sweeteners or flavors and are yogurt-free.

The $5 Buck Lunch value meal is available daily from 11 a.m. to 4 p.m. at participating locations. Fans have a choice of a quarter-pound GrillBurger™ with cheese, three-piece Chicken Strip Lunch or a Chili Cheese Dog, which are all served with fries, a beverage and choice of a sundae. For just $1 more, fans also will have the option to upgrade their small sundae to a small Blizzard® Treat. The offer may vary in Texas.

"We are looking to provide the Shepherdstown community with a great treat location, from that morning smoothie to the after-the-movie Blizzard Treat," said Peterson.

For more information about the Dairy Queen system, visit DairyQueen.com. Connect with the DQ system on Twitter using #LOVEmyDQ and follow the system at twitter.com/dairyqueen. Visit the DQ Facebook fan page, which has more than 6.3 million friends, and become a friend at facebook.com/dairyqueen.

Shepherdstown DQ Treat store at a glance:

Employees: 30

Square footage: 2,400 square feet

Interior seating: 54

Hours of operation: 10 a.m. to 10 p.m. daily

Contact Information: 540-887-8031

About ADQ

American Dairy Queen Corporation (ADQ), which is headquartered in Minneapolis, Minn., develops, licenses and services a system of more than 6,300 Dairy Queen® stores in the United States, Canada and 21 other countries. ADQ is part of the Berkshire Hathaway family, a company owned by Warren Buffett, the legendary investor and CEO of Berkshire Hathaway. For more information, visit DairyQueen.com.

SOURCE American Dairy Queen Corporation (ADQ)

 

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