Gainesville-Area Woman Wins Moe's Southwest Grill® Facebook Contest, Original Salsa Recipe to Debut Nationwide

"Three Bears Salsa" Coming to Fast-Casual Burrito Franchise Oct. 3

ATLANTA - Oct. 2, 2013 // PRNewswire // - Cheryl Gallowitz, a veterinary technician from Newberry, Fla., will have her original salsa recipe debut in Moe's Southwest Grill® restaurants nationwide on Thursday, Oct. 3. Gallowitz entered her creation, dubbed "Three Bears Salsa," in Moe's "Raise the Salsa Bar" Facebook contest during the summer of 2012 and won the grand prize of $1,000. One year later, the southwest-style burrito franchise is now ready to unleash the new salsa to customers across the U.S. for a period of six months.

Gallowitz moved to Gainesville from New York four years ago and invented the winning salsa recipe in memory of her favorite cantina back home. She then began serving it at social gatherings to much acclaim and decided to enter the Moe's contest on a whim when she saw an advertisement in June of 2012.

The "Three Bears Salsa" consists of diced tomato, onion, red pepper, green pepper, tomatillo, cilantro, pickled jalapenos, red wine vinegar, sea salt and lime juice. Described by Gallowitz, it's "not too hot, not too mild, but just right" – an homage to the taste and the fairy tale.

"It was a really fun experience to be a part of and I'm excited to see how my salsa turns out in the restaurants," said Gallowitz. "I'm thankful to Moe's for even giving me this opportunity in the first place."

Gallowitz, who works at the University of Florida Large Animal Hospital, says her favorite location is on her way home from work – the Moe's at 3832 W. Newberry Road near University Avenue. She began going there for the "Moe Monday" $5 burrito promotion. Other Gainesville Moe's locations can be found on the University of Florida campus at Rec Center Dining and at 3443 SW Archer Road and 7770 W. Newberry Road.

Moe's Southwest Grill is a fast-casual restaurant franchise featuring fresh, handmade, customizable southwestern food. All meals, including signature items like the Homewrecker burrito, Close Talker salad and John Coctostan quesadilla, are served with free chips and salsa. While Moe's is best known for its burritos packed with a choice of over 20 fresh ingredients, the menu also features kid's, vegetarian, vegan and gluten-friendly options.

"We know the new 'Three Bears Salsa' is going to be a hit with our loyal customers," said Paul Macaluso, Chief Marketing Officer of Moe's Southwest Grill. "We love interacting with our fans online through social media channels, and this contest gave us the opportunity to help bring someone's passion to life and translate it into success inside the restaurants."

To learn more about Moe's and see which location is near you, visit

About Moe's Southwest Grill®

Welcome to Moe's! Founded in 2000 in Atlanta, Ga., Moe's Southwest Grill is a fast-casual restaurant franchise featuring fresh, handmade, customizable southwestern food in a welcoming environment that rocks. Moe's is committed to serving only the highest quality ingredients 100% of the time at our 500 locations in the U.S. While Moe's is best known for its burritos packed with a choice of more than 20 fresh, flavorful ingredients, the menu also features kid's, vegetarian and low-calorie options, all served with free chips and salsa. Check out Moe's online at

SOURCE Moe's Southwest Grill


Share this Story:


comments powered by Disqus

Franchise News Room »

News By Industry »

Featured Opportunities

Ziggi's Coffee
There's nothing quite like the perfect cup of coffee. It wakes you up and gets you on the right path. Now, you've got the chance to build a lifestyle...
Club Pilates
Are you looking for an opportunity to explore other paths in your life? Are you trying to change things up or find something that offers you more...
WineStyles Tasting Station
Turn your passion for wine, craft beer and gourmet food into a rewarding business opportunity. WineStyles Tasting Station is the largest wine...
Sonic Drive-In
Here's your chance to own a SONICĀ® Drive-in Franchise Restaurant. As the nation's largest drive-in chain, SONICĀ® has successfully served up hot,...
Operated in studios across the globe, HYPOXI is proven not only to be an effective weight loss solution for men and women, but is also a popular...

Subscribe to Express

A Franchise Update Media Production
Franchise Update Media | P.O. Box 20547 // San Jose, CA 95160 // PH. (408) 402-5681
Copyright © 2001 - 2017. All Rights Reserved.

In Loving Memory Of Timothy Gardner (1987-2014)