TAMPA, Fla. - October 23, 2013 - (BUSINESS WIRE) - The Melting Pot Restaurants, Inc., the world’s premier fondue restaurant franchise, is partnering with St. Jude Children’s Research Hospital® for the 10th annual St. Jude Thanks and Giving campaign from Oct. 19 – Dec. 15, that asks guests to "give to help the children of St. Jude live" by raising funds for cancer research.
"The Melting Pot is proud to participate in the 2013 St. Jude Thanks and Giving campaign as we continue to support St. Jude in its mission to find cures for pediatric cancer and other deadly diseases," said Mike Lester, president of The Melting Pot Restaurants, Inc. "With 100 percent of donations made at The Melting Pot going directly to St. Jude, our team members and guests have an opportunity to truly contribute to saving children’s lives."
For every $10 donation made to St. Jude at The Melting Pot during the St. Jude Thanks and Giving campaign, guests will receive a Fondue for the Kids card that offers $20 off a future purchase of $50 or more. Donations can also be made online at http://www.meltingpot.com/fondueforthekids.
Funds raised will help St. Jude find cures and save the lives of countless kids battling cancer and other deadly diseases. It costs $1.9 million to operate St. Jude Children’s Research Hospital each day and no family ever receives a bill from St. Jude for treatment, travel, housing or food. More than 75 percent of the hospital’s funding comes from public donations.
The Melting Pot kicked off its St. Jude Thanks and Giving campaign fundraising this year with a special Fondue for the Kids card bonus offer available only to members of The Melting Pot’s Club Fondue email marketing program who made early donations to St. Jude from Oct. 1 – 15. Through this St. Jude Thanks and Giving preview offer, The Melting Pot raised more than $49,000 for the hospital.
Since becoming a St. Jude partner in 2003, The Melting Pot has raised more than $7.6 million for St. Jude.
For more information or to make a donation, please visit http://www.meltingpot.com/fondueforthekids. To find locations and make reservations, visit http://www.meltingpot.com. To learn about fondue history and facts, check out The Melting Pot’s fondue infographic.
With more than 138 restaurants in North America, existing locations in 35 states, Canada and Mexico and more than 25 locations currently in development, The Melting Pot Restaurants, Inc. is the premier fondue restaurant franchise. Founded in 1975, The Melting Pot continues to be a memorable dining experience. Guests enjoy a choice of fondue cooking styles and a variety of unique entrées combined with dipping sauces. The menu also includes cheese fondues, salads, fine wines and chocolate fondue desserts. The Melting Pot is an affiliate of Front Burner Brands, a restaurant management company headquartered in Tampa, Fla. For more information, visit http://www.meltingpot.com.
St. Jude Children’s Research Hospital is leading the way the world understands, treats and defeats childhood cancer and other deadly diseases. St. Jude has the world’s best survival rates for the most aggressive childhood cancers, and treatments invented at St. Jude have helped push the overall childhood cancer survival rate from 20 percent to 80 percent since it opened more than 50 years ago. St. Jude is working to drive the overall survival rate for childhood cancer to 90 percent in the next decade. St. Jude freely shares the breakthroughs we make, and every child saved at St. Jude means doctors and scientists worldwide can use that knowledge to save thousands more children. Families never receive a bill from St. Jude for treatment, travel, housing or food – because all a family should worry about is helping their child live. Join the St. Jude mission by visiting stjude.org or following St. Jude on facebook.com/stjude and twitter.com/stjude.
The Melting Pot Restaurants, Inc.
National Director of Marketing and Communications