New Menchie's Store In Crossroads Towne Celebrates Grand Opening With Week Of Fun Festivities

GILBERT, ARIZ. (November 15, 2013) – Menchie’s, the friendliest place on earth with a mission to make every guest smile, will be opening its new location in Crossroads Towne Center at 3757 S. Gilbert Rd. Shops C Suite #108 Gilbert, Ariz. on Saturday, Nov. 16. Offering high quality, delicious self-serve frozen yogurt, Menchie’s is sure to become a Gilbert favorite!

To celebrate the opening, Menchie’s will spread smiles with a seven-day grand opening celebration from Saturday, Nov. 16 to Friday, Nov. 22, packed with free giveaways including t-shirts, Menchie’s merchandise, family-friendly activities and free servings of its best-in-class frozen yogurt.

"We are thrilled to bring Menchie’s to Gilbert since it is a vibrant and growing town with a strong community spirit," said franchisee, Brenda Brinkley. "We love that the Menchie’s experience is specially designed to ‘make you smile’ and we want this store to bring fun and happiness to our guests, family and community."

The new self-serve store offers an unparalleled experience that is welcoming, fun and interactive, with arts and crafts for kids, enjoyable music and indoor/outdoor seating areas where friends and family gather. Guests can choose from a variety of rotating yogurt flavors and delicious toppings for unlimited combinations, ensuring happiness in every cup.

Menchie’s is also committed to giving back to each community it serves. Stores partner with local schools in fundraising activities and education incentive programs. Each Menchie’s store donates thousands of dollars in cash and products annually to local schools to support student programs.

The company is a world leader in ensuring best-in-class products, and considers itself the ambassador of frozen yogurt quality worldwide. Menchie’s ensures that only the highest quality milk and flavors are used to make its frozen yogurt. The proprietary collection is made from the milk of "smiley" California cows, which have not been treated with artificial growth hormones (rBST). Menchie’s frozen yogurt contains live and active cultures and has received the Live and Active Culture (LAC) seal indicating its endorsement by the National Yogurt Association.

Menchie’s Crossroads Towne Center is located at 3757 S. Gilbert Rd., Shops C Suite #108 Gilbert, Ariz. 85297 and is open Sunday through Thursday from 11 a.m. to 10 p.m. and Friday and Saturday from 11 a.m. to 11 p.m. For more information, please call (480)-786-9180 or visit www.menchies.com.

The full schedule of the seven-day grand opening celebration is as follows:

Day: Saturday, November 16
Time: 11 a.m. to 1 p.m.
Details: Ribbon cutting with Menchie (the mascot), FREE frozen yogurt*, free T-shirts** and a balloon artist
*One per 8oz cup per guest
**First 25 guests at 11 a.m.

Day: Sunday, November 17
Time: 1 p.m.
Details: Free plushie doll*, free color-in t-shirt** and free face painting
*First 25 guests
**While supplies last

Day: Monday, November 18
Time: 5 to 6 p.m.
Details: $1 yumm hour-fill up your cup for $1
*One per guest

Day: Tuesday, November 19
Time: 2 to 4 p.m.
Details: Kids eat free*
*One cup per child up to 10 oz. Must be 10 years of age or younger

Day: Wednesday, November 20
Time: 11 a.m. to 1 p.m.
Details: Half-off lunch time yumm*
*Half off your frozen yogurt purchase

Day: Thursday, November 21
Time: 3 p.m.
Details: Free dodge balls*
*First 25 guests

Day: Friday, November 22
Time: 8 p.m. to Close
Details: Date night- buy one get one free*
*One per guest

About Menchie’s

Menchie’s creates lasting memories by creating an unparalleled guest experience with a mission to make every guest smile. Menchie’s is a world-leader of ensuring best-in-class products and is the ambassador of frozen yogurt quality worldwide. With more than 350 stores, the franchise has locations open in the United States, Canada, Japan, Australia, Puerto Rico, South Africa, Guam, India and more. Menchie’s expects to celebrate 380 open stores in 2013. The brand offers guests premium rotating yogurt flavors and delicious toppings for unlimited combinations in every bite. The proprietary collection is made from the milk of "smiley" California cows, which have not been treated with artificial growth hormones (rBST). Menchie’s frozen yogurt contains live and active cultures and has received the Live and Active Culture (LAC) seal indicating its endorsement by the National Yogurt Association

SOURCE Menchie’s

Contact:

Nancy Cheng
Konnect Public Relations
O: 213.988.8344
F: 213.988.8345
C: 626.678.5840
ncheng@konnect-pr.com

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