November 21, 2013 // Franchising.com // South Philly Steaks & Fries introduces its newest premium menu item, the Fried Pickle & BBQ Steak Sandwich. Featuring a hearty combination of USDA beef, fried pickles and raw onions, and topped with Sweet Baby Ray’s BBQ Sauce, the mouth-watering sandwiches are available at South Philly Steaks & Fries stores nationwide for a limited time.
"We pride ourselves on creating and introducing new, great-tasting entree options to our customers," said Paula Doyle, vice president of marketing at Villa Enterprises Management. "This new sandwich marries a number of consumer favorites into one sandwich that is packed with big, bold flavor, and we think our customers will love it."
South Philly Steaks & Fries also introduced its South Philly Steak & Fries Bowl earlier this year, which has done exceptionally well in restaurants nationwide, and will be added as a permanent signature menu item this month.
South Philly Steaks & Fries is part of the Villa Enterprises Management family of brands and has more than 15 locations in shopping centers, airports, college campuses and casinos worldwide. In addition, the global multi-concept restaurant franchisor currently operates more than 330 quick-serve concepts across 38 U.S. states, as well as in Washington, D.C. and Puerto Rico, and seven additional countries.
For more information about South Philly Steaks & Fries, visit: www.southphillysteaksandfries.com.
Villa Enterprises Management Ltd., Inc. (and its affiliates, Villa Enterprises) is a global multi-concept restaurant franchisor with more than 330 quick-service restaurant (QSR) locations across 38 U.S. states, Washington, D.C., Puerto Rico and seven additional countries. Founded in 1964 by Naples, Italy native Michele Scotto as a small pizzeria next to the Ed Sullivan Theater in New York City, Villa Enterprises today is an international organization that owns several unique QSR brands: Villa Fresh Italian Kitchen, Villa Pizza; Green Leaf’s; Bananas; Casa Java; Mo’ Burger; Far East; and South Philly Steaks & Fries.
These brands can be found in malls, airports, casinos, college campuses, and outlet centers across the U.S. and internationally. Additionally, Villa Enterprises Management owns and operates several upscale full-service restaurants in the New York City Metro area. For more information, please visit www.villaenterprises.com.
SOURCE Villa Enterprises Management
Communications Account Executive
609.397.4242 ext. 179