Fresh Healthy Vending, International Inc. Announces Implementation of New "Fresh Steps to Success" Program
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Fresh Healthy Vending, International Inc. Announces Implementation of New "Fresh Steps to Success" Program

After testing the program with new franchisees in late 2013, the company’s 90-day coaching program for all incoming franchisees is officially underway.

San Diego, CA (PRWEB) February 06, 2014 - Fresh Healthy Vending International, Inc.(OTC Markets: VEND), North America's leading healthy vending franchisor, announces a successful launch of its proprietary franchise coaching program, "Fresh Steps to Success," with multiple franchisees currently enrolled in the program. As of January 2014, all new franchisees will participate in this step-by-step, comprehensive coaching program designed to give Fresh Healthy Vending franchisees all the tools necessary to succeed in the healthy vending business.

"We’re thrilled with the positive feedback and appreciation we’ve received from both new franchisees, as well as from other franchisees in the early stages of their business, whom we’ve mobilized to take advantage of this program’s cutting edge marketing and operational tools," said Abby Hanneman, Fresh Healthy Vending’s franchise coach. "This program was initially tried, tested and refined by our corporate operations division in an effort to systematize industry best practices in convenient easily accessible ways that can be implemented immediately upon launch of the franchise. We then compiled our knowledge and experience to create our innovative "Fresh Steps to Success" training program for franchisees."

The "Fresh Steps to Success" process begins 30 days prior to machine installation and progresses through the 90-day mark, post-installation. Throughout the 90-day program, hosted on a customized web-portal platform, Fresh Healthy Vending assigns a Franchise Business Coach (FBC) to each new franchisee to help evaluate each franchise, teach best practices, and provide solutions for potential issues that may arise down the line.

"I knew that there were multiple companies offering healthy vending business opportunities and franchises, but it seemed as though Fresh Healthy Vending had the most experience and handle on the industry, as well as a franchise program that would best prepare me to enter into a type of business that was completely new to me," said Bart East, a Fresh Healthy Vending franchisee out of northern New Jersey. "I found the ‘Fresh Steps to Success’ Program to be an extremely educational and thorough process, backed by a knowledgeable team that guided me every step of the way."

During the first 30 days of the program, franchisees can expect to receive an introduction to the platform, pre-installation guidance, including on-location relationships and on-site marketing, as well as education on products and information on where to obtain business resources.

Days 30 through 60 give the franchisee instructions on sampling events, as well as how to perform location evaluations to improve sales and identify best-selling products or best-performing machines.

Throughout the last third of the program, days 60 through 90, Fresh Healthy Vending encourages franchisees to host sampling events, offer special promotions on selected items and identify any machines that are under-performing and may need relocation, as well as how to do so, if need be.

"The program set up by the Fresh Healthy Vending’s coaching team not only allows you to see first hand what other franchisees have done to be successful, but it gives you warning signs and cues on issues that you would never think to ask about, since this is a first-time venture for most of us," said East, who now owns seven machines. "I am thoroughly impressed by the support I’ve received in just the first six months of becoming a franchisee and know I have the tools I need to grow a successful business with Fresh Healthy Vending."

For more information on Fresh Healthy Vending, the franchise program, or to receive a free healthy vending machine in your school or business, visit or call toll free 888-902-7558.

About Fresh Healthy Vending

Fresh Healthy Vending, based in San Diego, California, is North America’s leading healthy vending franchisor. Fresh Healthy Vending pioneered the concept of vending machines stocked with tried-and-tested fresh, healthy snack options and capitalizes on a growing market of health conscious consumers. The company has appointed more than 205 franchisees throughout the United States, Canada, Puerto Rico and the Bahamas and is looking to partner with like-minded entrepreneurs who share its vision.

The company offers three different machines: The Healthy Vending Combo snack and drink machine, Healthy Vending Café that brews gourmet hot beverages in less than 40 seconds and the brand new Healthy Vending Touch-the only 46" 3D interactive touch screen vending machine.

The company has more than 2,300 machines installed in schools, universities, hospitals, community centers, military bases, airports, fitness facilities, YMCAs, libraries and many other types of locations.

Fresh Healthy Vending believes that it is currently the only vending company providing a comprehensive integrated business model that:

  1. Has an integrative focus on securing qualified locations for vending machine placement on behalf of franchisees
  2. Has an in-house products department which creates specialized menus specific to each location
  3. Has a corporate owned machine division that serves as a "test-kitchen" to provide an independent revenue stream
  4. Provides franchisees with best practices obtained and enhanced by experience of directly operating machines and managing routes
  5. Delivers a one of a kind franchise coaching program to assist franchisees with developing their healthy vending business using the company’s Steps to Success Program

Fresh Healthy Vending’s stock is traded through the OTC Markets, Symbol: VEND.

For more information on Fresh Healthy Vending, the Franchise Program, or to receive a free healthy vending machine in your school or business, visit or call toll free 888-902-7558.

Cautionary note on forward-looking statements

Except for historical information contained in this release, statements in this release may constitute forward-looking statements regarding assumptions, projections, expectations, targets, intentions or beliefs about future events that are based on management's belief, as well as assumptions made by, and information currently available to, management. While the Company believes that expectations are based upon reasonable assumptions, there can be no assurances that goals, results and strategy will be realized. Numerous factors, including risks and uncertainties, may affect actual results and may cause results to differ materially from those expressed in forward-looking statements made by the Company or on its behalf. In addition to statements, which explicitly describe risks and uncertainties, readers are urged to consider statements labeled with such terms as "believes," "belief," "expects," "intends," "feels, "anticipates," or "plans" to be uncertain and forward-looking. More detailed information on these and additional factors that could affect Fresh Healthy Vending's actual results are described in Fresh Healthy Vending's filings with the Securities and Exchange Commission, including its most recent annual report on Form 10-K for the fiscal year ended June 30, 2013 and those referenced in its Form 10-Q filed for the quarterly period ended September 30, 2013. All forward-looking statements in this news release speak only as of the date of this news release and are based on Fresh Healthy Vending's current beliefs and expectations. Fresh Healthy Vending undertakes no obligation to update or revise any forward-looking statement, whether as a result of new information, future events or otherwise, except as required by law.


Christine Takara
Fresh Healthy Vending



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