Pure Barre Announces 200 Studios Nationwide

Pure Barre grows its studio count by more than 50% in 2013 and solidifies its position as the leader in the barre segment.

SPARTANBURG, S.C. - February 10, 2014 - (BUSINESS WIRE) - Pure Barre, the largest, most established barre franchise in the nation, today announced the opening of its 200th studio. Pure Barre has exploded in popularity due to its extremely effective technique, which transforms the shape of clients’ bodies in record-breaking time.

With an overall studio growth of over 50% from last year, Pure Barre is proud to reach this exciting milestone of opening its 200th studio. This solidifies Pure Barre’s position as the leader in the barre segment, with more than double the locations of any other barre concept. Pure Barre currently has studios in 38 states across the country and more opening each month.

Through the company’s franchise program, Pure Barre offers a phenomenal opportunity for franchisees with multiple revenue streams within each studio, including its popular barre classes, as well as high-end retail apparel and accessories. Franchisees receive the benefits of a national brand with a very passionate, loyal, and affluent client base, a strong corporate team to support them, plus the independence and satisfaction of owning their own businesses.

“It is an extremely exciting time for everyone in the Pure Barre family,” says Sloan Evans, Chief Executive Officer at Pure Barre. “We have an amazing group of franchisees who exude passion for the Pure Barre brand and work tirelessly to provide an exceptional Pure Barre experience to clients in their studios each and every day. 2013 was an incredible year for Pure Barre and we can’t wait to see what 2014 holds for us.”

Focusing on the areas that clients struggle with the most, Pure Barre lifts the seat, tones the thighs and upper body, and creates long and lean muscles without bulk through small isometric movements centered around a ballet barre. Clients are attracted to Pure Barre because of the results it produces and how it makes them feel- strong, healthy and confident. Clients enjoy the personal attention and sense of community they feel both inside and outside the studio. The Pure Barre technique is unique because it is non-impact and can be done by clients of all shapes, sizes and fitness levels.

About Pure Barre

Pure Barre is the fastest, most effective, yet safest way to change the shape of your body. With 200 studios across the country and more opening every month, Pure Barre offers clients an effective, results-oriented workout that allows them to take control of their bodies and lifestyles. To help enthusiasts bring the Pure Barre lifestyle into their homes, Pure Barre also offers an extensive series of at-home DVDs, as well as exercise equipment and apparel. Visit www.purebarre.com to learn more.

Contacts:

Samantha Tannenbaum
For Pure Barre
212-691-2800
Tannenbaum@sunshinesachs.com

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