Cartridge World Targets Mobile Commerce with New Website by Devbridge Group
International specialty retailer and Chicago-based web development company launch a new, responsive, cloud-deployed e-commerce site.
Chicago, IL (PRWEB) February 11, 2014 - Chicago-based web, mobile, and cloud development company, Devbridge Group, today announced the launch of a new responsive e-commerce site they built for Cartridge World - the largest global specialty retailer of ink and toner printer cartridges.
Cartridge World’s new site offers a number of innovative features to make it easier for their users and franchisees to access information as well as manage it. Using Better CMS - an open-source content management system built by Devbridge Group - each franchisee can manage their own microsite and update business information. A product finder offers a unique way of locating products via keyword, model number or brand. Customers can view their savings when ordering through Cartridge World via a savings calculator component and perform their purchases via smartphones and tablets through a mobile-optimized experience.
Because Cartridge World’s e-commerce site is complemented by over 600 franchise locations in North America, Devbridge Group also created web pages devoted entirely to franchise locations. Additionally, users can find stores with the store locator feature that generates results based on the user’s current location.
"CartridgeWorld.com is an exciting project. Deanne and the team took a progressive approach to rebuilding their e-commerce experience," said Aurimas Adomavicius, president of Devbridge Group. "They understood and embraced our recommendation to build a responsive, mobile-optimized website that offers a one-of-a-kind user experience to their customers."
The project required Devbridge Group’s engineers to aggregate Cartridge World’s three existing sites - corporate information, e-commerce and mobile. The team also created a custom API for the project that talks to third-party fulfillment centers and automates the shopping process. To date, the new site has seen a 300 percent increase in daily orders.
About Devbridge Group
Chicago-based Devbridge Group is a rapidly growing software design and development company that builds comprehensive, custom solutions for mobile and the web. The team of more than 80 development, design, and UX professionals is committed to providing in-depth technical expertise, user-friendly interfaces, and responsive design. Devbridge has also been named Best Responsive Design Firm by 10 Best Design and ranked on the Inc. 5000. The team has designed more than 100 websites, has a throughput of more than 100,000 engineering hours annually, and has completed more than 68,000 hours of coding in 2013. For more information on Devbridge and its services, please contact sales(at)devbridge(dot)com.
About Cartridge World
Cartridge World is the leading ink and toner refilling retailer and franchisor in the $80 billion printer cartridge industry. Cartridge World stores offer customers a tremendous cost-saving alternative to buying new printer cartridges, offering a 30-percent discount over full-priced OEM cartridges. Cartridge World offers a 100 percent satisfaction guarantee. The company refills and remanufactures printer cartridges, using state-of-the-art processes and high quality inks and toners. Voted No.1 in the category by Entrepreneur Magazine, Cartridge World has more than 1,400 franchised retail locations in over 50 countries. For more information about Cartridge World products or franchise opportunities, call (815) 321-4400 or visit http://www.CartridgeWorld.com.
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