Sotheby's International Realty Brand Enters Belgium
February 14, 2014 // Franchising.com // MADISON, N.J. - Sotheby's International Realty Affiliates LLC today announced its luxury real estate services are now available in Belgium with the opening of Brussels Sotheby’s International Realty.
The firm, which is managed by David Chicard, serves the luxury residential real estate market throughout Brussels and Wallonia.
"Expansion across Europe continues our commitment to providing access to the Sotheby's International Realty network's exclusive real estate services in key cities around the world," said Philip White, president and chief executive officer, Sotheby's International Realty Affiliates LLC. "This affiliation, which strengthens the brand’s presence in Europe, offers entrance into this famous and strategically important Belgian capital city. We are very pleased that a global clientele will now have access to the brand in this historic and beautiful part of the world."
According to David Chicard, it is the team's goal to deliver efficient and personalized services with professionalism and confidentiality. "As the headquarters of many European institutions, Brussels is often considered something of a capital for the European Union," he said. "Being at the crossroads of cultures and playing an important role in Europe, Brussels fits the definition of the archetypal 'melting pot,' but still retains its own unique character. Brussels has a population of about 1.2 million, and its metropolitan area is just over 2 million. Our focus is on providing comprehensive service at every stage of the process. The quality of our service is based on detailed knowledge of the market and its dynamic, precise and proven procedures, and a motivated, responsible and skilled team. Now with the support of the Sotheby’s International Realty brand we can bring Brussels' extraordinary property to the far-reaching corners of the world."
The Sotheby's International Realty network currently has nearly 14,000 sales associates located in approximately 680 offices in 49 countries and territories worldwide. Brussels Sotheby's International Realty listings will be marketed on the sothebysrealty.com global website. In addition to the referral opportunities and widened exposure generated from this source, the firm's brokers and clients will benefit from an association with the Sotheby's auction house and worldwide Sotheby's International Realty marketing programs. Each office is independently owned and operated.
About Sotheby's International Realty Affiliates LLC
Founded in 1976 to provide independent brokerages with a powerful marketing and referral program for luxury listings, the Sotheby's International Realty network was designed to connect the finest independent real estate companies to the most prestigious clientele in the world. Sotheby's International Realty Affiliates LLC is a subsidiary of Realogy Holdings Corp. (NYSE: RLGY), a global leader in real estate franchising and provider of real estate brokerage, relocation and settlement services. In February 2004, Realogy entered into a long-term strategic alliance with Sotheby's, the operator of the auction house. The agreement provided for the licensing of the Sotheby's International Realty name and the development of a full franchise system. Affiliations in the system are granted only to brokerages and individuals meeting strict qualifications. Sotheby's International Realty Affiliates LLC supports its affiliates with a host of operational, marketing, recruiting, educational and business development resources. Franchise affiliates also benefit from an association with the venerable Sotheby's auction house, established in 1744. For more information, visit www.sothebysrealty.com.
SOURCE Sotheby's International Realty Affiliates LLC
Director, International Marketing and Public Relations
Sotheby's International Realty Affiliates LLC
Thorpe Hall, Fylingthorpe, YO22 4TT
+44208 123 1985
Brussels Sotheby's International Realty
Avenue Louise 200
t +32 2 640 08 01