IHG® Signs Two More Hotels under Two Multiple Development Agreements in Germany
March 10, 2014 // Franchising.com // InterContinental Hotels Group (IHG®), one of the world's largest hotel companies has announced the signing of two more hotels in Germany under two existing multiple development agreements (MDA's) in place with long standing partners.
Holiday Inn Express® Siegen will be a newly constructed 120-room hotel operating under a franchise agreement with existing MDA partner Tristar Hotel & Management GmbH. The property will be the first IHG hotel to open in Siegen, a popular university town in Germany with a population in excess of 100,000. Due to open towards the end of 2015, the hotel is centrally located on an intersection in the heart of the city; and within walking distance of the main rail station.
Meanwhile the newly constructed 213-room Holiday Inn® Düsseldorf – Toulouser Allee will mark the Holiday Inn brand's return to Düsseldorf. The hotel, which is due to open in 2016, will operate under a franchise agreement with existing MDA partner Arcadia Hotelbetriebs GmbH which currently operates Holiday Inn Munich South, Holiday Inn Express Gütersloh, Holiday Inn Express Osnabrück and Holiday Inn Salzburg. Featuring Holiday Inn's innovative Open Lobby; the hotel is located in the attractive redeveloped area "Le Quartier Central" close to the city centre and is a ten-minute drive from Düsseldorf Airport.
Robert Shepherd, Chief Development Officer, Europe IHG said, "Tristar and Arcadia are among the most reputable and successful hotel operators in Germany and we are delighted to see our Holiday Inn brand family continue to expand in this priority market. Our multiple development agreements are proving very effective in accelerating the pace of development growth for our owner partners and for IHG."
Matthias Koerber from Tristar Hotel & Management GmbH said, "We are very proud to have signed our fifth Holiday Inn brand family hotel for Tristar Hotel & Management GmbH. We are on track to sign a further 10 IHG branded hotels in Germany in the next six years in order to have more than 15 hotels under our current MDA agreement. It's great working with such a fantastic team of experienced professionals at IHG."
IHG's broader family of nine brands in nearly 100 countries and territories meets the needs of guests, whatever the occasion – whether an overnight getaway, a business trip, a family celebration or a once-in-a-lifetime experience. All IHG hotels participate in IHG's guest loyalty programme, IHG® Rewards Club which is the industry's first and largest guest loyalty programme with 77 million members. It is free to join at IHGRewardsClub.com.
Every Holiday Inn features signature bedding that includes a pillow menu, as well as meeting and on-site business facilities, free breakfast and a Kids Stay and Eat Free programme, providing guests with a relaxed comfortable atmosphere and the services they need. There are currently 282 Holiday Inn hotels in Europe with a further 35 in the pipeline*.
Launched in 1991, the Holiday Inn Express brand is one of the largest and fastest growing brands in the hotel industry. There are currently 215 Holiday Inn Express hotels open in Europe and 43 in the pipeline*.
* Figures as at 31st December 2013.
About IHG (InterContinental Hotels Group)
IHG (InterContinental Hotels Group) [LON:IHG, NYSE:IHG (ADRs)] is a global organisation with a broad portfolio of nine hotel brands, including InterContinental® Hotels & Resorts, Hotel Indigo®, Crowne Plaza® Hotels & Resorts, Holiday Inn® Hotels and Resorts, Holiday Inn Express®, Staybridge Suites®, Candlewood Suites®, EVEN™ Hotels and HUALUXE™ Hotels & Resorts.
IHG manages IHG® Rewards Club, the world's first and largest hotel loyalty programme with over 77 million members worldwide. The programme was relaunched in July 2013, offering enhanced benefits for members including free internet across all hotels, globally.
IHG franchises, leases, manages or owns over 4,700 hotels and 687,000 guest rooms in nearly 100 countries and territories. With more than 1,100 hotels in its development pipeline, IHG expects to recruit around 90,000 people into additional roles across its estate over the next few years.
InterContinental Hotels Group PLC is the Group's holding company and is incorporated in Great Britain and registered in England and Wales.
Visit www.ihg.com for hotel information and reservations and www.ihgrewardsclub.com for more on IHG Rewards Club. For our latest news, visit: www.ihg.com/media, www.twitter.com/ihg, www.facebook.com/ihg or www.youtube.com/ihgplc.
SOURCE IHG (InterContinental Hotels Group)
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